Overview
As a Freelance Digital Marketer, you’ll plan, launch, and improve digital campaigns across search, social, email, and web channels. You’ll use audience insights and performance data to shape clear, engaging marketing that supports business goals. This freelance role suits a self-directed professional who can manage projects from setup through reporting.
Responsibilities
- Your impact: By turning campaign and website insights into practical improvements, you’ll help clients reach relevant audiences and make their online experiences more effective.
- Set up and manage digital campaigns, including Google Ads (formerly Google AdWords), paid search, Facebook Advertising, social media advertising, and email marketing.
- Create and refine content, copy, and visual assets; manage social media channels and websites, including e-commerce sites.
- Apply search engine optimization (SEO), search engine marketing (SEM), keyword research, and conversion optimization to improve campaign and website performance.
- Track results with Google Analytics, Google Tag Manager, web analytics, and marketing analytics; prepare clear reports and recommendations.
Qualifications
- Experience in digital marketing, performance marketing, paid advertising campaign management, social media marketing, B2B marketing, or digital campaign management.
- Familiarity with social media tools, analytics, marketing automation, and digital marketing campaign setup.
- Working knowledge of WordPress and other content management systems; website management; and HTML, CSS, JavaScript etc.
- Skills in content creation, copywriting, graphic design, Adobe Photoshop, and Adobe Creative Suite.
- Strong technical proficiency and ability to organize freelance projects, communicate clearly, and adapt campaign plans based on results.
Pay: $52,100.00 - $72,900.00 per year
Benefits:
Work Location: Remote