Location: Austin, TX — some in-person work in downtown Austin
Hours: Part-Time (20 hrs/week) OR Full-Time (40 hrs/week)
Schedule: Monday–Friday, with flexibility based on content needs
Compensation: Based on experience
About WallCandy
WallCandy is a colorful, Gen Z-focused home accessories brand making renter-friendly wall
hooks designed to make your space feel more like you.
We're building WallCandy as a social-first consumer brand, and we're looking for someone
who can own our day-to-day content creation and social presence while also supporting
influencer marketing and other lightweight marketing initiatives.
The Role
We're looking for a Content Creator & Social Media Manager who genuinely understands
TikTok, Instagram and internet culture — and, most importantly, knows how to turn that
understanding into content.
This is not a role where you'll spend your entire day building content calendars or sitting behind
a laptop. We want someone who is excited to actually make content.
You'll brainstorm ideas, film, edit, post, analyze what's working and continuously create more of
it. One day you might be filming product content, the next conducting street interviews around
Austin, coordinating influencer gifting, or jumping on a trend that started that morning.
You'll have significant creative freedom and the opportunity to help define WallCandy's voice
and social presence as the brand grows.
What You'll Own:
Short-Form Content
- Create, film and edit TikToks and Instagram Reels
- Develop original, entertaining content concepts for WallCandy
- Identify trends, sounds, formats and conversations the brand can participate in
- Create product-focused, lifestyle, trend and personality-driven content
- Conduct street interviews and man-on-the-street content around Austin and college campuses
- Be comfortable appearing on camera when needed
- Develop recurring content series that can become recognizable to the WallCandy brand
- Write captions and publish content across social platforms
- Maintain a consistent content pipeline so we're posting frequently
Social Media Management
- Own WallCandy's organic TikTok and Instagram presence
- Engage with comments and the WallCandy community
- Monitor performance and identify which concepts, hooks and formats are working
- Use performance insights to continuously improve future content
- Keep WallCandy culturally relevant and plugged into what's happening online
Influencer & Creator Marketing
- Identify creators who align with the WallCandy brand
- Conduct influencer outreach and gifting
- Manage creator communication and follow-ups
- Track gifted product and resulting content
- Build ongoing relationships with creators
- Identify opportunities for collaborations, UGC and partnerships
Marketing Support
Depending on whether this role is part-time or full-time, you'll also help with broader marketing
initiatives, including:
- Product launches and campaigns
- Photoshoot and content-day coordination
- Creative brainstorming
- Community activations
- Events and pop-ups
- Retail launch support
- Competitive and trend research
- Other creative marketing projects as they come up
You'd Be Great for This If...
- You have previously created and posted TikToks/Reels — required
- You have examples of short-form content you've personally filmed and edited
- You genuinely understand TikTok and Instagram culture
- You're comfortable filming yourself AND other people
- You're outgoing enough to approach strangers for street interviews
- You're comfortable editing in CapCut or similar tools
- You're constantly noticing trends, brands, creators and content ideas
- You're proactive and can take an idea from concept → filming → editing → posting without needing someone to manage every step
- Experience working for a consumer brand is a plus, but a strong portfolio and natural understanding of social media matter more to us than a specific number of years of experience.
Part-Time vs. Full-Time
We're open to hiring the right person part-time (~20 hours/week) or full-time (~40
hours/week).
For a part-time hire, the role will primarily focus on short-form content creation, social media
and influencer management.
For a full-time hire, the role will expand into broader brand marketing, campaigns, launches,
events, photoshoots, influencer partnerships and other creative initiatives.
There is significant opportunity for this position to grow as WallCandy grows.
How to Apply
Please send:
- A short introduction about yourself
- Your TikTok and/or Instagram handles
- 3–5 examples of TikToks or Reels you've personally create
- Any brand accounts you've previously managed, if applicable
- Whether you're interested in 20 or 40 hours per week
- Your compensation expectations
- A quick answer to: If you started at WallCandy tomorrow, what are three TikToks
you'd want to make first?
Please don't worry about sending a formal cover letter. We'd much rather see what you've
actually created and hear your ideas.
Please APPLY HERE: https://forms.gle/8CaoTLAScJ1aYRjJ7
