Senior Social Media Marketing Manager
Bulletproof Media | The Asprey Group
Remote | Leander, TX area | Onsite for Shoots & Events
Bulletproof Media is looking for a Senior Social Media Marketing Manager to lead organic social across Dave Asprey's personal brand, Beyond Biohacking and Beyond Wonderland.
This is a strategy and execution role for someone who understands how strong social brands are built. You will own the content strategy, calendar, brand voice and performance across Instagram, YouTube, TikTok, X and Facebook, while working closely with our marketing, podcast and creative teams.
Each brand has a distinct audience and point of view, so good judgment matters. We are looking for someone who understands what is working on social now, knows when and how to act on a trend, and can adapt content to the platform without losing the voice of the brand.
This is a senior individual contributor role with significant ownership. The right person has already built or grown social channels, is comfortable making decisions, and knows how to balance speed, creativity and brand judgment.
What You'll Own
- Social media strategy across Dave Asprey, Beyond Biohacking and Beyond Wonderland
- Content strategy, calendars and brand voice across Instagram, YouTube, TikTok, X and Facebook
- Organic audience growth and engagement
- Identification of emerging trends, formats and content opportunities
- Performance reporting and recommendations based on what is working
- Community engagement and consistency of brand voice
- Coordination of video, podcast clips and other social content
- Management and coordination of outside creators, contractors and production support as needed
- Social support for podcast episodes, launches, campaigns and other key marketing moments
- Close partnership with marketing, creative and podcast teams
What We're Looking For
- 5+ years of social media experience, including meaningful ownership of social strategy
- A demonstrated track record of growing organic social audiences and engagement
- Strong knowledge of Instagram, YouTube, TikTok, X and Facebook and how content needs to differ by platform
- Strong editorial judgment and an understanding of what fits a brand, what does not and when to move quickly
- Experience managing multiple brands, audiences or content streams at the same time
- Strong understanding of social analytics and the ability to turn performance data into better content decisions
- Experience working with creators, contractors, video teams or other content partners
- Strong writing and communication skills
- The ability to work independently, prioritize well and make sound decisions without unnecessary layers of approval
- Experience in health, wellness, biohacking, media or another highly engaged consumer category is a plus
About The Asprey Group
Biohacked, Inc. d/b/a The Asprey Group is a portfolio of brands focused on health, wellness, biohacking, media, consumer products, experiences and emerging technologies, built around one mission: Upgrade Humanity. Learn more at daveasprey.com.
We are founder-led, remote-first and intentionally lean. People here are expected to take ownership, use good judgment and contribute beyond the boundaries of a traditional job description.
Compensation & Benefits
The anticipated base salary range for this position is $100,000 to $107,500. This position is also eligible for an annual bonus with a 10% target, subject to the terms of the applicable bonus plan.
Benefits for eligible full-time employees include medical, dental and vision coverage; paid time off, sick time and paid holidays; a 401(k) plan; company-paid life insurance; voluntary disability and additional life insurance options; and employee wellness and product benefits.
Location
This is a remote role based in or near the Leander, TX / North Austin area. While the role is remote-first, onsite presence in Leander is required for select shoots, events and key production days.
Equal Employment Opportunity
The Asprey Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
