Company Description VSTRAT.ai focuses on AI-aided strategy by combining advanced artificial intelligence with human insight. The company uses interactive tools, generative AI, and established strategic frameworks to help organizations make better decisions. Team members collaborate closely with technology and business stakeholders to design practical, data-informed strategies. VSTRAT.ai values experimentation, clear communication, and ethical use of AI. The environment is fast-paced, with opportunities to influence how AI-driven strategy is adopted across industries.
Role Description The Marketer at VSTRAT.ai is a full-time, on-site role based in Austin, TX. This role is responsible for planning and executing marketing campaigns that communicate the value of AI-aided strategy to prospective clients and partners. Day-to-day tasks include developing messaging, creating marketing assets for digital and offline channels, managing social media and email campaigns, and supporting events or webinars. The Marketer will collaborate with product, sales, and technical teams to translate complex AI and strategy concepts into clear, compelling content. The role also involves tracking campaign performance, optimizing based on data, and contributing to the overall marketing strategy and brand positioning.
Qualifications
- Experience in marketing strategy and campaign planning, including the ability to align marketing initiatives with business goals.
- Strong skills in digital marketing, such as social media management, email marketing, and basic SEO/SEM practices.
- Ability to create clear, engaging marketing content across channels (web, presentations, ads, and sales collateral).
- Comfort working with technology-focused products and explaining AI or data-driven concepts to non-technical audiences.
- Proficiency in using common marketing tools and platforms (e.g., CRM, marketing automation, analytics dashboards).
- Strong analytical skills to interpret campaign performance metrics and optimize marketing activities.
- Excellent written and verbal communication skills and the ability to collaborate effectively in a cross-functional team.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- Prior experience in B2B or SaaS marketing is beneficial; exposure to AI, consulting, or strategy-focused organizations is a plus.
