Position Summary
As a Graphic Designer at Top Ten Liquors, you'll help bring our brand to life across digital, print, social media, email, and in-store experiences. You'll create engaging, polished, and accurate marketing materials that support weekly promotions, seasonal campaigns, special events, and everyday store operations.
This role will work closely with the Marketing and Leadership teams to ensure creative materials are delivered on time, align with our brand standards, and effectively support both our customers and store teams.
This opportunity is ideal for a creative professional who enjoys a fast-paced retail environment, takes ownership of their work, has strong attention to detail, and can balance creativity with deadlines and operational needs.
This position can be structured as a flexible freelance gig for the right candidate, making it a great opportunity for a designer looking for ongoing project work, a part-time creative opportunity, or a recurring freelance client relationship.
We're looking for someone who embraces our core values:
- Entrepreneurial Mindset – You're creative, curious, resourceful, and not afraid to bring new ideas forward.
- Service – You understand that great creative supports our customers, stores, and team members.
- Integrity – You value accuracy, accountability, and doing what you say you'll do.
- Community – You understand the importance of creating a brand that connects with the communities we serve.
- Operational Excellence – You are organized, detail-oriented, dependable, and committed to delivering high-quality work on time.
Key Responsibilities
Weekly Advertising
- Own the design and production of the weekly promotional ad from concept through final delivery.
- Ensure product information, pricing, dates, promotions, and other details are accurate.
- Meet weekly production deadlines and communicate proactively regarding any potential delays.
- Make revisions and updates based on feedback from the Marketing and Leadership teams.
- Maintain organized, editable files for recurring weekly advertisements.
Digital Marketing
- Design engaging creative for Facebook, Instagram, and other digital marketing channels.
- Create promotional web banners and digital advertising assets.
- Develop graphics for special promotions, product launches, seasonal campaigns, and company initiatives.
- Adapt designs for different platforms, sizes, and digital formats while maintaining brand consistency.
Email Marketing
- Create eye-catching graphics and templates for weekly email campaigns and sales announcements.
- Develop promotional creative that supports sales objectives and seasonal campaigns.
- Ensure email graphics are visually appealing, easy to understand, and consistent with the Top Ten Liquors brand.
Print & In-Store Marketing
- Design signage, window displays, price tags, promotional materials, direct-mail flyers, and other print collateral.
- Create materials that are visually appealing, easy for customers to understand, and practical for store teams to implement.
- Support in-store promotions, vendor events, tastings, seasonal campaigns, and community initiatives.
- Prepare files appropriately for digital and professional print production.
Brand Consistency
- Follow established Top Ten Liquors brand guidelines across all creative materials.
- Maintain consistency in fonts, colors, logos, photography, messaging, and overall visual identity.
- Help strengthen and evolve the visual presentation of the Top Ten Liquors brand.
- Ensure creative work reflects the company's values and customer experience.
Asset Management
- Organize and maintain a clean, accessible library of design files, templates, photography, logos, and other creative assets.
- Maintain appropriate file naming and organization standards.
- Ensure final and editable files are available for future use and updates.
- Help develop templates and systems that make recurring creative work more efficient.
Collaboration & Communication
- Work closely with the Marketing team to understand creative needs, priorities, and deadlines.
- Collaborate with store and corporate leadership when creative support is needed.
- Receive feedback professionally and make revisions efficiently.
- Communicate clearly regarding project timelines, priorities, and potential challenges.
- Manage multiple projects while maintaining quality and meeting deadlines.
Qualifications
- Minimum 2 years of professional graphic design experience.
- Retail, e-commerce, consumer goods, hospitality, food and beverage, fashion, or other consumer-facing industry experience preferred.
- Strong working knowledge of Adobe Creative Cloud, including Photoshop, Illustrator, and InDesign.
- Proficiency with Canva.
- Strong understanding of typography, layout, composition, color, and visual communication.
- Experience creating both digital and print marketing materials.
- Strong portfolio demonstrating graphic design work, particularly digital advertising, social media, print materials, and/or retail marketing.
- Excellent attention to detail and accuracy.
- Strong organizational and time-management skills.
- Ability to work independently and manage projects from concept through completion.
- Ability to take direction, incorporate feedback, and meet tight deadlines.
- Strong communication and collaboration skills.
- Ability to prioritize multiple projects in a fast-paced environment.
- Retail, liquor, wine, spirits, beer, or beverage industry experience is a plus, but not required.
Availability Requirements
- Approximately 10–15 hours per week, depending on business and project needs.
- Ability to meet recurring weekly deadlines, particularly for the weekly promotional ad.
- Flexibility to adjust hours based on seasonal campaigns, special projects, and business priorities.
- Primarily remote work with the ability to participate in occasional in-person meetings in Minnesota/Twin Cities area, as needed.
- Ability to communicate consistently with the Marketing team during agreed-upon working hours.
- Freelance/project-based candidates seeking a flexible ongoing gig are encouraged to apply.
Working Conditions
- Primarily remote/flexible work environment.
- Fast-paced retail and marketing environment with changing priorities.
- Frequent multitasking and management of multiple creative projects.
- Regular work with digital files, design software, email marketing platforms, and print materials.
- Occasional in-person meetings, store visits, or creative projects may be required.
- Work may increase during holidays, seasonal campaigns, major promotions, and other high-volume retail periods.
Why Join Top Ten Liquors?
At Top Ten Liquors, we do more than sell exceptional wine, beer, and spirits—we build community, create memorable customer experiences, and invest in our people.
As a Graphic Designer, you'll have the opportunity to:
- Make a visible impact on a growing Minnesota retail brand.
- Help shape how customers experience Top Ten Liquors across digital and physical channels.
- Work on a wide variety of creative projects rather than a single type of design.
- Partner directly with the Marketing and Leadership teams.
- Bring new creative ideas and an entrepreneurial mindset to our brand.
- Build an ongoing relationship with a growing company.
- Potentially grow the engagement into an ongoing, recurring freelance opportunity for the right candidate.
Compensation
- $35.00 to $45.00 per hour based on experience, portfolio, and project scope.
- Hourly or project-based compensation may be considered depending on the candidate and nature of the work.
How to Apply
Interested candidates should submit:
- Resume
- Portfolio or portfolio link
- Brief introduction highlighting relevant graphic design experience
- General availability
- Hourly rate or preferred project-based rate
Submit your resume to vplata@toptenliquors.com
We're especially interested in seeing examples of:
- Retail advertisements
- Weekly promotional materials
- Social media campaigns
- Email marketing
- Print collateral
- In-store signage
- Digital advertising
- Branding and promotional campaigns
Disclaimer
This job description is intended to describe the general nature and level of work performed by individuals engaged in this position. It is not intended to be an exhaustive list of all duties, responsibilities, or qualifications. Duties, responsibilities, and expectations may change at any time based on business needs. Top Ten Liquors reserves the right to modify this job description with or without notice.
Top Ten Liquors is an Equal Opportunity Employer and is committed to creating an inclusive workplace where all individuals are treated with dignity and respect.
