Our Client, the world's leading entertainment streaming service, is seeking a Social Manager.
This is a 12-month remote role. This role is open to remote candidates; however, if the candidate converts to a full-time employee (FTE), they must be local to Los Angeles and able to work on-site. Candidates cannot hold H-1B visa status. The hourly rate is up to $90. Benefits are available through Talent Table. No C2C.
Client House Social Strategy
- Oversee and maintain existing brand channels across platforms, including Instagram, TikTok, Facebook, and LinkedIn.
- Lead organic brand social and creator strategy supporting the pillars of evergreen, seasonal, programming, and revenue products.
- Review individual local marketing plans to ensure that creative aligns with the broader organic social strategy, vision, and creative north star.
- Collaborate on new channel launches to support existing and new locations.
- Support new House priorities, including distribution and promotion of SEO and long-form editorial content.
Campaign Development
- Lead title-specific, seasonal, and attraction-swap campaign social strategy and oversee the development of the full go-to-market plan, including the phases of teaser, reveal, launch, and sustain.
Creative Oversight & Management
- Lead the social strategy and creative direction from both a title and brand perspective.
- Manage always-on social agencies and ad hoc content vendors for end-to-end production.
- Approve monthly creative concepts and asset allocations prior to greenlighting production with the creative agency.
LTO & Recurring Programming Support
- Align on the prioritization of LTO and recurring programming with the broader Experience Marketing team to ensure the Local Social Team has a clear path forward.
- Partner with on-site Operations, Local Marketing Managers, and Local Social Leads to support on-site, always-on programming, activations, and events on social media.
B2B Social Strategy
- Expand the focus on Client House LinkedIn and B2B social strategy in consultation with HRBP, Employer Brand, Client House, and Client House General Managers (GMs).
Licensed Touring Experiences
- Partner with licensees on social strategy, including audience targeting, creative formatting, distribution approach, and Client-owned support.
- Develop clear social playbooks for franchise titles and priority licensed experiences.
- Oversee licensee-led creative efforts, providing ongoing, meaningful consultation.
