Social Media Manager - rvivl
Location: Los Angeles, CA (In-Person)
Employment Type: Part-Time or Full-Time
Compensation: Competitive, based on experience
About rvivl
Your protein shake could never. Rvivl is reimagining how people get their daily protein. We're bringing something new to the functional beverage category: a refreshing, sparkling protein drink with 25g of protein, collagen peptides, fiber, essential electrolytes, and zero sugar.
We believe getting your protein shouldn't mean compromising on taste, convenience, or your
lifestyle. We're building a brand for people who want to have fun while taking care of
themselves, and we're looking for someone who wants to help build it with us.
Learn more at drinkrvivl.com
About the Role
We’re looking for a creative, highly motivated Social Media Manager to help build RVIVL’s
social media presence, grow our community, and turn great content into real brand awareness
and engagement.
This isn’t a role where you’ll simply schedule posts and manage a content calendar. We’re
looking for someone who lives and breathes social media, understands what makes content
engaging, and knows how to turn a growing consumer brand into something people want to
follow, share, and talk about.
You’ll take ownership of RVIVL’s social media channels, primarily Instagram and TikTok, and
help develop the brand’s voice, personality, and online community.
From developing creative content ideas and shooting videos to identifying trends, collaborating
with creators, and engaging with our audience, you’ll play a key role in shaping how RVIVL
shows up online.
The ideal candidate has strong creative instincts, understands social media culture, and is
comfortable both developing a strategy and picking up their phone to create content.
We’re a growing brand with a small team, so we’re looking for someone entrepreneurial,
resourceful, and excited about building something from the ground up.
This position is available as either a part-time or full-time opportunity, depending on experience
and fit.
What You’ll Do
Social Media Strategy & Content Creation
● Own and manage rvivls social media presence across Instagram, TikTok, and other
relevant platforms.
● Develop and execute a social media content calendar that supports brand awareness,
engagement, community growth, and product sales.
● Create engaging, original content, including short-form videos, Reels, TikToks, Stories,
and social posts.
● Concept, shoot, edit, and publish content that feels authentic to rvivl’s brand and
audience.
● Identify emerging trends, viral formats, and cultural moments that rvivl can participate in.
● Develop creative content concepts that showcase rvivl’s products, benefits, lifestyle, and
personality.
● Collaborate with graphic designers, photographers, videographers, and other creative
partners to produce content.
● Support product launches, promotions, brand campaigns, and events through social
media storytelling.
● Continuously test new content formats, creative approaches, and strategies to improve
performance.
Community Building & Engagement
● Build and grow an engaged community around rvivl.
● Manage daily engagement across social channels, including comments, direct
messages, mentions, and tagged content.
● Proactively engage with relevant creators, brands, fitness studios, wellness
communities, and potential customers.
● Identify opportunities to spark conversations, encourage user-generated content, and
increase brand loyalty.
● Develop creative ways to turn followers into brand advocates and customers.
● Help establish rvivl’s personality and tone of voice across social platforms.
● Identify opportunities for giveaways, challenges, collaborations, and other
community-building initiatives.
Influencer & Creator Partnerships
● Identify and build relationships with influencers, content creators, and brand
ambassadors who align with rvivl.
● Support influencer outreach, product seeding, gifting, and creator collaborations.
● Coordinate content deliverables and help manage ongoing creator relationships.
● Identify opportunities to leverage user-generated content across organic social and paid
marketing.
● Help grow a network of creators who genuinely love the product and want to share it with
their audiences.
● Support TikTok Shop affiliate and creator initiatives as the brand grows.
Brand Activations & Content Opportunities
● Attend select brand events, fitness activations, photoshoots, and community events to
capture content.
● Collaborate with the marketing team to create social-first campaigns around product
launches, partnerships, and promotions.
● Identify creative opportunities to introduce rvivl to new audiences through social media.
● Work with fitness studios, wellness communities, and lifestyle partners to develop
engaging collaborations.
● Help coordinate content creation with influencers, ambassadors, and other brand
partners.
Social Media Performance & Growth
● Track and analyze social media performance, including reach, engagement, follower
growth, video views, and content effectiveness.
● Use performance insights to continuously improve content strategy and execution.
● Monitor competitors, consumer trends, and emerging social platforms to identify
opportunities.
● Stay current on platform algorithms, best practices, and new features.
● Work with the broader marketing team to align organic social efforts with paid media,
e-commerce, and brand objectives.
What We’re Looking For
● 2–5+ years of experience in social media management, content creation, digital
marketing, or a related field.
● Proven experience managing and growing social media accounts, preferably for
consumer brands.
● Strong understanding of Instagram, TikTok, and what makes content perform on each
platform.
● Excellent creative instincts and the ability to develop content ideas that capture attention
and drive engagement.
● Hands-on experience creating short-form video content, including filming and editing.
● Familiarity with content creation and editing tools such as CapCut, Canva, Adobe
Creative Suite, or similar platforms.
● Strong understanding of social media trends, creator culture, and internet culture.
● Excellent communication and writing skills, with the ability to develop engaging captions
and brand messaging.
● Strong organizational skills and the ability to manage a content calendar, multiple
projects, and deadlines.
● Comfortable being hands-on, whether that means filming content, engaging with
followers, or attending an event.
● A self-starter who can work independently, bring new ideas to the table, and execute
without constant direction.
● Resourceful, proactive, and comfortable working in a fast-moving startup environment.
● A strong sense of what makes content entertaining, shareable, and culturally relevant.
● Passion for building brands and creating genuine connections with consumers.
Most importantly, we’re looking for someone who understands that great social media is
about more than posting content. It’s about building a community, creating
conversations, and making people care about the brand.
Bonus Points
● Experience working with beverage, wellness, fitness, beauty, lifestyle, or other consumer
brands.
● Experience growing a brand’s social media presence from an early stage.
● Experience managing influencer relationships, creator seeding, or ambassador
programs.
● Familiarity with TikTok Shop, affiliate marketing, and social commerce.
● Experience creating content that has achieved strong organic reach or gone viral.
● Existing relationships with influencers, fitness studios, or wellness communities.
● Experience with photography, videography, and basic graphic design.
● Comfortable appearing on camera or directing others in content.
● Genuine interest in fitness, nutrition, wellness, and consumer trends.
Why Join RVIVL?
Help build a brand from the ground up. Join at an early stage and play a meaningful role in
shaping RVIVL’s identity and social media presence.
Creative freedom. Bring your ideas to life, experiment with content, and help define how RVIVL
connects with consumers.
Real ownership. Take responsibility for our social media channels and see the direct impact of
your work.
Entrepreneurial environment. Work with a small, ambitious team that values creativity,
initiative, and getting things done.
Opportunity to grow. As RVIVL scales, so can your responsibilities and career.
If you’re creative, passionate about social media, and excited about helping build the next great
consumer beverage brand, we’d love to hear from you.
