Eternal Jewelry is a small, fast-growing ecommerce jewelry brand seeking a creative and driven Social Media & Content Manager to own our presence on TikTok and Instagram. You will plan, create, and appear in content that builds our brand and community -- and that our Performance Marketing Manager turns into paid campaigns to drive sales.
You know what makes content stop a scroll, and you're excited to be the face of the brand on camera.
NOTE: The role is primarily remote, with a required minimum of 4 on-site visits per month -- including studio visits in Newtown, PA and event/content shoots across Philadelphia, Bucks County, New Jersey, and New York City.
What You Will Do
- Plan and manage a consistent content calendar for TikTok and Instagram
- Create and edit engaging short-form video content, reels, stories, and graphics that reflect the brand aesthetic
- Appear on camera regularly for video shoots at the studio and at events -- this is a core part of the role
- Grow our organic following and engagement on TikTok and Instagram
- Monitor and report on organic performance metrics regularly
- Coordinate with our Performance Marketing Manager to identify content that's a strong fit for paid campaigns
- Use AI tools like Claude, ChatGPT, or similar to accelerate content ideation and creative workflows
What Success Looks Like
- Consistent, on-brand content publishing across TikTok and Instagram
- Growing organic engagement and follower count month over month
- A steady stream of creative ideas and content that feels fresh and on-trend
- Content that performs well enough to fuel paid campaigns
Required Skills and Qualifications
- 3+ years of social media management experience for a product, DTC, luxury, jewelry, or ecommerce brand
- Confident and natural on camera -- you are comfortable being the face of content in short-form videos, reels, and live shoots
- Strong eye for aesthetics and a genuine understanding of what performs on TikTok and Instagram
- Hands-on experience creating and editing short-form video content
- Proficient in CapCut, Adobe Premiere Rush, Canva, or similar editing tools
- Hands-on experience with Meta Ads Manager -- able to read campaign performance and understand what content is likely to work well as paid creative
- Comfortable using AI tools such as Claude, ChatGPT, or similar as part of your daily workflow
- Genuine interest in jewelry, fashion, or lifestyle brands
Ideal Candidate
- A freelancer who has managed social media end to end for a DTC or ecommerce brand
- Confident and genuinely enjoys being on camera
- Creative and trend-aware with a passion for the jewelry and fashion space
- Organized, reliable, and proactive with timelines and deliverables
- Available for a minimum of 4 in-person shoots/events per month
- Looking for a long-term freelance relationship with room to grow as the brand scales
How to Apply
We review portfolios first. Please include:
- Examples of social media content or campaigns you have personally created or managed
- Examples of you on camera -- a TikTok, reel, or short-form video where you appear
- A link to your portfolio or any social accounts you have managed
