Who we are looking for:
VML is seeking a Senior XD Copywriter - Freelance. The Senior XD Copywriter - Freelance will be a natural storyteller who works closely with art directors and strategists to conceive and create concepts for with an eye on the consumer for digital and social channels. The entire creative team will work together to translate these ideas from the written tone into a finished ad to meet our clients’ business objectives. Our creative teams always strive to create boundary pushing, award-winning work.
What you’ll do:
Manage | Own assigned projects and manage all aspects of the XD focused copy, creative work, budget, and presenting. Work with Creative Directors, ensuring quality and accuracy on all creative products. Make recommendations to senior leadership and other team members on how to improve process and product.
Create | Demonstrate creativity through efficiently conceptualizing, planning, producing, refining, and leading a diverse range of creative ideas and concepts. Work in a Senior XD Copywriter capacity and performs the duties of the position when in this role. Present creative rationale during internal and client presentations. Drive the creative solution for new business pitches. Offer proactive solutions and ensure successful progression.
Collaborate | Communicate with client service Account Director(s) regarding business scopes, financials, schedules, and planning. Collaborate with creative leaders with interviewing, hiring, training and the evaluation of junior Creative staff.
Who you are:
Leader | Entrepreneurial attitude. Ability and appetite to create bring people together. Posses an Innate knack to marshal people and create gravity around ideas. Prioritize, organize and multi-task effectively. exhibit client service approach with results-driven performance. Effectively solve marketing problems with creative solutions.
Open and collaborative | Our team is close-knit and supportive and we’re working with a lot of unknowns – you must be a champion of team environments that are comfortable with ambiguity and encourage collaboration. Accept constructive internal and client comments with regard to concepts and copy.
An experimenter | Embrace the unknown and ready to break process. You’ll be excited by opportunities to create new rather than default to plugging-in to existing ones, while leaning towards experimentation. You see technology as a tool for creativity. Provide guidance across departments in a team and matrix environment.
Ego-less | We all wear the hats that need wearing, it’s a mentality that makes the team successful.
What you’ll need:
Bachelor’s degree plus five or more years of copy experience in an advertising, marketing or experiential, creative agency environment
Experience within the B2C CPG sphere is especially relevant for this role
Demonstrated understanding of the XD focused consumer journey
Advanced competencies in Microsoft Office, Internet environments and industry-standard software programs
Understanding of both the art and copy side and the ability to evaluate both
Experience in and ability to evaluate all mediums to develop fully integrated marketing campaigns
Strong portfolio of work that demonstrates strategic, conceptual and creative thinking
Excellent presentation skills
