About the job
The Pac-12 Conference is seeking a creative and passionate Social & Digital team member to help elevate the conference's digital presence across social media platforms. This role supports the execution of engaging content surrounding student-athletes, member institutions, and championships, while contributing to real-time coverage of live events. The position offers hands-on experience in collegiate athletics, collaborating with the digital team to produce content that connects with fans and showcases the Pac-12 brand.
The Pac-12 office is based in San Ramon, CA. This freelance position is open to remote freelance candidates in the states of California, Washington, Oregon, Colorado, Idaho, Texas, and Utah.
Responsibilities
- Assist in managing the Pac-12's social media channels with a focus on game-day execution and real-time fan engagement
- Monitor social conversations, trends, and fan sentiment to identify opportunities for timely content and community engagement
- Collaborate with the social and digital team to develop and execute original content that supports conference initiatives, member institutions, student-athletes, and championships
- Publish and optimize content across social platforms while maintaining the Pac-12's brand voice and editorial standards
- Help identify, pitch, and develop new social content series, storytelling formats, and platform-specific ideas to grow audience engagement
- Stay current on emerging social media trends, platform updates, and best practices to help evolve the conference's digital presence
- Perform other duties and special projects as assigned
Required
- Strong written and verbal communication skills with the ability to adapt voice and tone across social platforms
- Ability to manage multiple projects, prioritize deadlines, and take ownership of assigned tasks in a fast-paced environment
- Strong understanding of social media platforms, trends, best practices, and audience engagement strategies
- Positive, collaborative attitude with a willingness to receive and apply constructive feedback
- Ability to work flexible, non-traditional hours, including evenings, weekends, and select holidays based on event and championship schedules
- Experience creating, publishing, and managing content across social media platforms (professional, collegiate, personal, or internship experience)
- Strong attention to detail with the ability to maintain brand voice, accuracy, and consistency across digital channels
- Passion for collegiate athletics and a strong understanding of the college sports landscape
- Ability to identify trends, monitor social conversations, and translate insights into engaging content opportunities
- Ability to work approximately 15–30 hours per week, with hours varying based on the conference calendar and business needs
Preferred
- Experience working in collegiate athletics, professional sports, or a sports media environment with an understanding of live event coverage and the fast-paced nature of sports content.
- Experience with social media management, analytics, and listening tools
- Basic knowledge of graphic design, video editing, or content creation tools is a plus
- Experience developing social content concepts, series, or campaigns is a plus
