Company Description Chairlink supports dental professionals in growing their skills and strengthening connections with patients and colleagues. The company focuses on the communication and relationship-building aspects of dentistry that are often missing from formal training. Chairlink Coach, its core product, provides realistic AI simulations that help users practice challenging conversations and receive immediate feedback. Complementary offerings such as Chairlink Answers and a mentorship program give practical guidance and access to experienced peers. Chairlink serves a wide range of dental professionals at every stage of their careers, helping them prepare and improve before real patient and team interactions.
Role Description The Social Media Content Creator is a part time passive income role. This role is responsible for planning, producing, and publishing social media content that highlights Chairlink’s products, values, and user stories across platforms such as Instagram, TikTok, LinkedIn, YouTube, and X. Day-to-day tasks include creating short-form video and visual assets, writing engaging captions and post copy, scheduling posts, monitoring engagement, and responding to comments and messages in a brand-aligned voice. The Social Media Content Creator will collaborate with marketing, product, and customer success teams to develop campaigns, repurpose educational materials, and support product launches and community-building initiatives. This role also involves tracking content performance, experimenting with new formats, and using insights to refine content strategy over time.
Qualifications
- Demonstrated ability to create social media content, including short-form video, graphics, and captions tailored to platforms such as Instagram, TikTok, and LinkedIn.
- Experience with social media planning and execution, including content calendars, basic analytics tracking, and optimization based on engagement data.
- Strong writing and visual storytelling skills, with attention to tone, clarity, and consistency across channels.
- Working knowledge of basic design and editing tools (e.g., Canva, Adobe Creative Suite, mobile video editing apps) and comfort with filming content on-site. (pay range will depend on editing skills , ok to not have editing skills and only send raw video)
- Interest in healthcare, education, or dental professions, with the ability to translate complex or sensitive topics into accessible, empathetic content.
- Excellent communication and collaboration skills, and the ability to incorporate feedback from cross-functional teams.
- Ability to work on-site in California, manage multiple projects simultaneously, and adapt to changing priorities in a growing company.
- Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience; prior experience in social media or content creation is strongly preferred.