We are looking for a skilled Copywriter to support social-first creative development. This is a Long-term Contract opportunity suited for a writer who can take a single idea and shape it into multiple compelling assets while preserving each brand’s distinct tone. The role focuses on short-form content for fast-moving social platforms and calls for someone who can blend concept development, sharp writing, and responsive collaboration.
Responsibilities:
• Develop original copy and creative concepts for TikTok, Meta Reels, and other social content formats that align with brand voice and campaign goals.
• Write a range of short-form assets, including captions, hooks, on-screen text, video scripts, and storyboard copy for social-first campaigns.
• Transform core campaign ideas into several platform-appropriate executions tailored to audience behavior and content best practices.
• Incorporate relevant cultural trends, creator-inspired approaches, and platform conventions to make content feel timely and native.
• Present creative directions clearly to cross-functional partners and explain the rationale behind messaging choices.
• Refine copy quickly based on stakeholder feedback, creative reviews, and performance insights to improve effectiveness.
• Manage multiple deliverables at once while maintaining quality, consistency, and deadlines within a part-time schedule.
• Partner closely with design, strategy, production, and community teams to ensure written content supports broader campaign execution.
• Proven experience in copywriting with a strong portfolio showcasing short-form social content and concept development.
• Demonstrated ability to create multiple executions from a single idea for TikTok and Meta Reels.
• Strong command of brand voice adaptation across different audiences, products, and campaign styles.
• Ability to write clear, engaging copy for captions, scripts, promotional messaging, and social video elements.
• Comfortable working collaboratively with creatives, strategists, editors, and other cross-functional stakeholders.
• Able to incorporate feedback efficiently and adjust messaging based on content performance or evolving priorities.
• Familiarity with U.S. cultural trends, social media behaviors, and creator-driven content formats.
• Experience with copy editing, ad copywriting, promotional writing, email copywriting, or script writing is a plus.
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