Build Brands, Not Just ContentCitrusy is hiring an ambitious, fast moving Social Content Producer who wants to create a lot, learn quickly, and make a visible impact.
This is not a slow moving corporate role where ideas pass through layers of approval. You will work directly with Citrusy’s founders, help shape our content strategy, and quickly turn ideas into published TikToks, Reels, and social campaigns.
You will experiment with new formats, appear on camera, participate in product launches, and see how your work directly affects views, engagement, sales, and brand growth.
We are looking for someone eager, driven, resourceful, and excited by the scrappy, hands-on nature of building fast growing ecommerce brands.
About CitrusyCitrusy is a growing fashion and lifestyle brand known for our viral trucker hats (250,000+ hats sold!) and our up and coming apparel and accessory collections. We are found on Amazon, TikTok Shop, our website, and in a handful of stores like Scheels nationwide.
We are a small entrepreneurial team that moves quickly, tests constantly, and gives talented people meaningful responsibility. This role will primarily support Citrusy while also helping develop future sister brands and product launches.
What You’ll Do- Create, film, edit, and publish a high volume of TikToks, Reels, and other social content
- Develop hooks, scripts, shot lists, content concepts, and weekly production plans
- Create founder-led, product-focused, educational, entertaining, and personality-driven videos
- Regularly appear and speak on camera
- Direct founders and team members for content creation
- Turn one product or shoot into multiple videos, hooks, edits, and creative variations
- Research trends, formats, sounds, and emerging opportunities
- Help plan product launches and lifestyle shoots
- Organize the content calendar, library, and production workflow
- Review performance weekly and quickly build on winning video concepts
- Create organic content that may also be used for paid advertising
- Spend approximately one hour per day supporting affiliate sample requests, messages, creator relationships, and reviewing high performing content
You’ll Thrive Here If You- Are eager, competitive, resourceful, and motivated to improve
- Move quickly and are passionate about producing a high volume of creative content
- Bring ideas rather than waiting for detailed instructions
- Are comfortable testing, learning, and trying again
- Can balance strong creativity with organization and reliability
- Want meaningful responsibility directly alongside company founders
- Enjoy a fast paced environment where priorities and opportunities evolve
- Care about results & not simply checking tasks off a list
What We’re Looking For- Excellent filming, editing, storytelling, and creative skills
- A strong existing portfolio of TikToks, Reels, or other short-form videos
- Evidence that you can consistently produce a large volume of content
- Confidence using TikTok, Instagram, CapCut, Canva, Slack, and Google tools
- Comfort appearing and speaking naturally on camera
- Strong awareness of social trends and internet culture
- The ability to take content from idea through final publication
- Strong communication, time management, and attention to detail
- Comfort receiving direct feedback and making quick revisions
- Ability to travel locally in the St Paul/Minneapolis, MN area for occasional shoots
- Ability to work in-person in St Paul, MN approximately 2 days/week
Professional brand, agency, or ecommerce experience is a plus, but it is not required. An exceptional personal portfolio, strong creative instincts and output, and a demonstrated work ethic may be equally valuable.
Why Join Citrusy?Because it’s fun and rewarding!
You’ll join a young, talented, energetic team with big goals and the freedom to help shape how we get there. We work in fun, fast moving, trend driven industries where new ideas, products, launches, and creative opportunities are always around the corner.
You’ll work directly with the founders, have a real voice in the creative process, and see your ideas move from concept to live content quickly. This is a handson environment where you can experiment, take ownership, and make a visible impact.
If you want a predictable corporate role with layers of approval, this probably is not the right fit. If you want to move fast, create a lot, help build exciting brands, and grow alongside an ambitious team, you’ll probably love it here.
We strongly encourage creators with unconventional backgrounds to apply. Talent, drive, speed, and a great portfolio matter more to us than checking every traditional qualification or resume box.
Applicants without examples of short-form content may not be considered.
