We are seeking a freelance PPC manager who understands the nuances of paid search and paid social advertising (it's okay if you are better at one than the other), including advanced keyword / audience targeting and segmentation, ad copy and creative development, landing page best practices, and rigorous data-driven optimization — all firmly rooted in real world experience of what works.
If using data to squeeze every last drop of value out of PPC campaigns is your cup of tea, you've come to the right place. Our goal for all of our clients is to make a real, meaningful impact on their businesses and this is a crucial role in that mission.
Sound like a good fit? Please send a brief 2 - 3 sentence write-up of three clients / campaigns you've run along with associated KPIs along with your application.
What you'll need:
- 5+ years of experience managing Google and Microsoft Ads, Facebook and Instagram Ads, and/or LinkedIn Ads campaigns
- Proven, concrete results from successful campaigns
- Fluency in PPC best practices
- Strong analytical skills to interpret data and make data-driven recommendations tied to clients' business outcomes
- Excellent communication skills and experience collaborating with interdisciplinary teams
Why work with us?
First and foremost, we're easy to work with and very flexible. Give us realistic deadlines for the projects you're on and we're often able to adapt our project schedules accordingly. Our expectation is that you will do what you say you're going to do, when you say you're going to do it, but beyond that basic accountability, you'll have full autonomy to work when you want to work and take on only the projects (or parts of projects) that you want to.
We keep both internal and client meetings to a minimum to keep everyone focused on doing the work that matters, though the occasional briefing, brainstorm, collaborative working session, etc. are helpful and we're always available to meet when you need guidance, feedback, or more information.
We're also selective about the clients we take on and make sure we have values alignment and a clear path to ROI. That keeps everyone happier in the long run. In the very (and increasingly) rare occasions when we've had a less than ideal client slip through the cracks, we've fired them. We're willing to take a hit when it comes to keeping our team happy.
Our contractors report (and yes, we've benchmarked it) enjoying their work, feeling appreciated and well compensated, and typically stay with us for 2 - 4 years. We haven't had a firing or resignation in years and the primary reason contractors leave is to take full time jobs when that has become necessary and we've been unable to hire on a full-time basis. (which we fully support and will happily be references for).
Finally, you will learn a uniquely customer-driven approach that's validated by data and you'll actually get to see the concrete impact of your work in quantifiable, brag-worthy reports that are shared with the entire team. We love sharing knowledge and helping everyone on our team in their professional and personal development.
About Decoder
Decoder is a boutique digital marketing agency that specializes in customer-centric campaigns for our clients. Everything we do is about making a measurable impact on our clients' businesses and our track record is second to none (check out some of the case studies on our site). Our culture is open, collaborative, flexible, and healthy work-life balance is non-negotiable. We want everyone we work with to feel appreciated, supported, inspired, and finish every week feeling ready to do it all over again on Monday.
Job Type: Contract
Pay: From $100.00 per hour
Expected hours: 10 – 20 per week
Benefits:
Schedule:
Work Location: Remote