Company Description Somalis In Law is a student-led pre-law organization at the University of Minnesota Twin Cities that supports Somali students interested in legal careers. The organization focuses on building community, promoting legal education, and offering professional development opportunities. Members gain access to mentorship, networking, and guidance on pathways to law school and the legal profession. Through community engagement and collaboration, Somalis In Law strives to increase Somali representation in the legal field and empower aspiring legal professionals.
Role Description The Social Media Marketing Specialist is a part-time role responsible for planning, creating, and publishing content across Somalis In Law’s social media channels. In this hybrid position based in Minneapolis, MN, the specialist will attend selected in-person meetings or events while also completing some work from home. Day-to-day tasks include developing social media calendars, designing posts and stories, writing engaging copy, and monitoring platform performance and engagement. The specialist will collaborate with student leaders to promote events, share resources, highlight member achievements, and ensure that messaging aligns with the organization’s mission and brand. The role also involves analyzing metrics, adjusting strategies based on performance, and staying informed about trends relevant to pre-law students and the Somali community.
Qualifications
- Demonstrated skills in Social Media Marketing and Digital Marketing to grow engagement and reach.
- Ability in Social Media Content Creation and Marketing to design and execute effective campaigns.
- Strong Communication skills, including clear writing and professional interaction with diverse audiences.
- Familiarity with platforms such as Instagram, X (Twitter), TikTok, LinkedIn, and Facebook.
- Experience using basic design or editing tools (e.g., Canva, Adobe Express, or similar) is beneficial.
- Organizational skills to manage content calendars, deadlines, and multiple projects simultaneously.
- Interest in law, pre-law pathways, or advocacy for Somali students and underrepresented communities is a plus.
- Ability to work collaboratively in a student-led environment and to complete tasks independently with minimal supervision.