The Social Media/Content Creation Intern will work closely with management and various members of the organization, focusing on week-to-week social content calendar planning, content posting, and short-form video editing for the Minnesota Wind Chill. They will gain valuable insight into various aspects of a professional sports organization. This individual will support the team in telling the story of our brand through top-quality content and short-form video across all our social media platforms, working closely with our graphic designer to bring that content to life.
The successful candidate will be able to thrive in a fast-paced environment while maintaining a consistent structure, can-do attitude, and top-notch creative execution. Moreover, this individual must take initiative independently and manage ambiguity while embodying the vision, mission, and core values of the Minnesota Wind Chill.
Responsibilities
Developing effective content, promotion, engagement, and conversion strategies.
- Manage and maintain the social media content calendar, planning and scheduling posts across platforms.
- Create engaging digital content such as short-form videos and other multimedia.
- Edit short-form video for various projects, including games, training sessions, and other Minnesota Wind Chill events.
- Conceptualize video features for the Minnesota Wind Chill digital channels.
- Partner closely with the graphic designer to prepare, schedule, and publish content that aligns with the overall goals of the brand.
- Maintain up-to-date knowledge of industry trends and best practices in digital content creation.
- Archive and organize all footage and material.
- Create and curate a unique and engaging "story" that compels people to interact with the brand, and ultimately purchase merchandise or attend events hosted by the Wind Chill.
- Must live in or able to reliably commute to Minneapolis/St. Paul for team activities and individual player content capture.
- Other duties as assigned to support the Creative Department.
Managing Day-to-day Social Media & Marketing Activities
- Planning, generating, and publishing relevant, original content daily
- Maintaining the editorial calendar and posting schedule – including short-term posts like Instagram Stories and Snapchat
- Participating in live videos
- Working with the graphic designer to ensure digital assets are consistent with brand positioning and company values
- Controlling community management - monitoring, reposting, responding to online comments and reviews, etc.
- Building, testing, and optimizing paid social media campaigns
Required Knowledge, Skills, And Qualifications
- Experience creating sports social content for platforms including Facebook, Instagram, Twitter/X, TikTok, YouTube, and LinkedIn
- Ability to create fun content with the players
- Experience editing video and creating a wide variety of content for social media and beyond
- Excellent communication skills
- Must be self-motivated, detail oriented, and have a sense of accountability
- Must have reliable transportation and a valid driver's license
- Must reside in the Minneapolis/St. Paul area and be able to attend all Wind Chill home games (May-August), as well as occasional weekend and/or Tuesday evening practices during the season.
Timeframe: October 2026 - September 2027.
Hours: 5-10 hours/week, including all Minnesota Wind Chill 6-7 Home Games (May 2027 - August 2027)
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
