TITLE: SENIOR SOCIAL CONTENT SPECIALIST - Fashion Retail
LOCATION: New York City, NY
SCHEDULE: Hybrid T, W, TH in office M,F remote
CONTRACT: 3-month contract - highly to extend or convert to full-time
PAY RANGE: $38 - $40.69 per hour on W2
ABOUT THE ROLE
We are seeking a mid-level Senior Social Content Specialist to lead social-first concepting and campaign storytelling across product launches and brand initiatives. You will shape how the brand shows up across Instagram, TikTok, and emerging platforms, driving breakthrough ideas. You think in campaigns, not posts.
Portfolio submitted with resume!
QUALIFICATIONS
- Great attitude and willingness to be a hands-on team player who is willing to pitch in to get anything across the finish line.
- 3–5 years of experience in social, advertising, or brand creative; fashion, beauty, or lifestyle experience preferred, with both concepting and hands-on content capture experience.
- Social-obsessed with a sharp artistic eye and strong instinct for trends, algorithms, and culturally relevant moments.
- Experienced with Adobe Creative Suite programs, including Photoshop, Premiere, and After Effects, as well as mobile-first editing tools such as CapCut, Instagram Reels, and TikTok in-app editing.
- Collaborative, proactive self-starter who confidently pitches emerging ideas, remixes trends with an on-brand twist, and has experience shooting product-focused content.
- Experience shooting product-only content.
RESUME STANDOUTS
- Social-focused/video-focused background. Fashion/luxury brand experience.
- Savvy with capturing and video editing
KEY RESPONSIBILITIES
- Lead social-first creative concepting for product launches, campaigns, and cultural moments — developing scalable ideas across owned and paid channels.
- Proactively identify emerging platform and cultural trends early, translating them into ownable, fashion-forward brand moments.
- Capture, create, and edit high-performing, mobile-first content for Instagram, TikTok, and emerging platforms with speed and precision.
- Manage daily social calendar rollout and execution while balancing high-volume output with premium, editorial-quality craft.
- Concept, shoot, and execute approximately 15–30 unique net-new organic social assets per week, including a mix of video and graphic content.
- Coordinate multiple moving parts daily, including ordering product samples and props, content capture, editing, routing, and final asset delivery.
- Start date will be during a high-volume timeframe, including Fashion Show (October) and Holiday (October–December) seasons.
Must be authorized to work in the United States
Why Join?
This role offers the chance to impact financial performance, gain exposure to strong leadership principles, and grow professionally—all with competitive pay and potential for long-term engagement.
Russell Tobin and it's affiliates offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
Equal Employment Opportunity
Russell Tobin and it's affiliates are an equal opportunity employer. We do not discriminate on the basis of the race, religious creed, color, national origin, ancestry, physical disability, mental disability, reproductive health decision making, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.
Fair Chance Employment
Russell Tobin and it's affiliates are a Fair Chance employer. We consider all qualified applicants, including those with criminal histories, in a manner consistent with applicable state and local Fair Chance laws and ordinances, including, the California Fair Chance Act and all applicable local Fair Chance ordinances.
Accommodations
We are committed to providing reasonable accommodations to applicants and employees with disabilities. If you require a reasonable accommodation to participate in the application or interview process, or to perform the essential functions of this role, please contact us.
Only applicable for San Francisco Candidates: Under the San Francisco Lactation in the Workplace Ordinance, we will provide written notice of lactation accommodation rights, and this notice will automatically be given upon hiring, any inquiry of parental leave or lactation accommodation.
