Social Paws is looking for a new fractional [ie: for-equity] team member in Marketing.
Are you a dog-lover passionate about the skills of Social Media Management, Event Planning, and Marketing in general?
As Social Paws' Marketing department, you take care of our virtual and in-person community and grow our brand awareness.
As a Social Media Manager, you elevate our online presence, optimize us for SEO, and ensure that everyone who finds Social Paws online gets us!
As a Community Manager, you engage and grow our community through events and newsletters. You plan events for dog owners and non-owners, strike partnerships that elevate us, and earn publicity that gets us seen and heard. You also generate newsletter and blog content that nurtures and grows our audience.
Bullet-pointed below are ways in which you will be spending time:
- Social Media Management: Develop and implement a comprehensive social media strategy to enhance brand awareness and engagement.
- Nurture and engage our community where they are: Facebook, Instagram, and wherever they are looking for dog-care & dog-therapy.
- Blogging: Generate high-quality, informative, and entertaining blog content related to dogs, pet care, and the dog-sharing community.
- Event Planning and Execution: Conceptualize and plan community dog events, ie: pack walks, pawties, yappy hours, etc
- Newsletter Creation: Create engaging content for our newsletters, ie: event highlights, social media, user stories, etc.
- Partnerships: reach out to brands and communities on the dog-side and non-owners side (colleges, families, retirees, veterans, etc) to spread the word
- Communicate closely with founder to stay on the weekly pulse and act on behalf of the Social Paws' voice.
- Team Work: Collaborate with team to create solutions as needed.
- Know that as a role player in a startup, things change quickly, you have great impact, and there are no rules.
