Position Overview
Kirei Plus is seeking a part-time Social Media Content Creator & Marketer to grow awareness for LOVECHROME, a premium Japanese hair comb brand, primarily on Instagram (with content repurposed for TikTok). This role owns the content calendar, creates and posts original and brand-supplied visual content, and manages day-to-day community engagement. This is a great opportunity for someone early in their social media/marketing career — including undergraduate or graduate students seeking internship experience — to build hands-on experience growing a brand's presence from the ground up. The person in this role will directly report to the CEO of Kirei Plus and play a key part in shaping LOVECHROME's voice and audience on social media.
Responsibilities
- Plan and maintain a content calendar delivering 3-4 posts per week across Instagram and TikTok
- Create original photo and video content featuring LOVECHROME products, and edit/repurpose existing brand assets as needed
- Write captions and copy aligned with the brand's voice and aesthetic
- Post content according to the agreed schedule
- Monitor and respond to comments and DMs in a timely, on-brand manner
- Listen to community feedback and customer questions to inform future content ideas and messaging
- Build community engagement, including identifying opportunities to connect with followers and relevant accounts
- Submit content for approval prior to posting during the initial period, transitioning to greater autonomy as trust is established
- Track basic engagement metrics and share performance updates
Qualifications
- Some experience with social media content creation is a plus, but not required — undergraduate or graduate students seeking internship experience are welcome to apply
- Comfort with photography/videography and basic photo/video editing tools (e.g., Canva, CapCut, Adobe apps, or similar)
- Strong written communication skills in English; ability to write engaging, concise captions
- Genuine interest in social media trends, particularly on Instagram and TikTok
- Comfortable managing direct communication with followers and customers via comments and DMs
- Ability to pick up on brand voice and audience preferences, and translate them into content ideas
- Self-motivated and reliable, able to manage a consistent posting schedule independently
- Interest in or familiarity with the beauty, hair care, or lifestyle product space is a plus
- Portfolio or examples of past content (personal or professional) is helpful but not required
Additional details:
- Commitment: ~8-10 hours/week
- Compensation: $12-20/hour, depending on experience (negotiable)
- Location: Remote
