Adecco Creative and Marketing is recruiting a strategic and innovative Creative Director to lead the creative vision, brand expression, and storytelling standards for our evolving in-house marketing organization. This leader will play a critical role in transforming creative operations from an agency-supported model to a scalable internal creative function, ensuring high-quality, impactful content across a broad portfolio of marketing initiatives.
The ideal candidate is both a visionary and an operator—someone who has not only created exceptional work but has built teams, systems, governance frameworks, and scalable creative processes. This individual will establish the creative bar, lead multidisciplinary teams, leverage AI-powered tools to drive efficiency, and ensure consistent brand experiences across customer journeys.
Key Responsibilities
Creative Leadership & Brand Stewardship
- Define and own the overall creative vision, brand expression, visual identity, and storytelling standards across all marketing channels.
- Establish creative direction, concepting methodologies, and quality expectations for major marketing initiatives and campaigns.
- Ensure all creative work maintains a consistent, high-quality brand experience while supporting business objectives.
- Lead the evolution and preservation of brand standards during the transition from agency-driven to internally managed creative operations.
Team Leadership & Development
- Lead and mentor a growing team of creative professionals, including designers, writers, video producers, motion specialists, and other creative disciplines.
- Manage approximately 9 direct reports initially, with expected team growth over the next year.
- Foster a culture of creativity, collaboration, accountability, innovation, and continuous improvement.
- Elevate creative capabilities through coaching, feedback, and professional development.
Creative Operations & Scale
- Build and implement scalable creative systems, governance models, templates, workflows, and quality assurance processes.
- Develop efficient review cycles, feedback loops, and approval structures that increase quality while accelerating speed to market.
- Create frameworks that support the production of more than 70 content types across multiple channels and audiences.
- Drive operational excellence through process simplification, standardization, and automation.
AI, Technology & Innovation
- Evaluate and implement modern creative technologies, including AI-powered content creation and workflow tools.
- Drive efficiencies through innovative use of video platforms, creative software, automation, and generative AI solutions.
- Establish best practices for integrating AI into creative development while maintaining brand integrity and creative excellence.
- Continuously identify opportunities to improve creative output, speed, and scalability through technology.
Cross-Functional Partnership
- Partner closely with Marketing Leadership, Product Marketing, Alliances, Regional Marketing, Segment Marketing, and other stakeholders.
- Translate business objectives into compelling creative strategies and customer-centric experiences.
- Ensure creative initiatives support measurable business outcomes, audience engagement, and customer journey objectives.
- Collaborate with agency and freelance partners as needed while transitioning more work internally.
Required Qualifications
- 10+ years of progressive creative leadership experience in brand, marketing, agency, or in-house creative environments.
- Proven experience leading multidisciplinary creative teams and managing creative professionals at scale.
- Demonstrated success establishing creative vision, quality standards, governance frameworks, and scalable creative operations.
- Deep experience overseeing end-to-end creative development from strategy and concept through execution and delivery.
- Strong portfolio showcasing leadership of integrated campaigns, brand development, content ecosystems, and customer experiences.
- Experience building creative templates, systems, toolkits, and workflow processes that improve efficiency and consistency.
- Strong understanding of digital marketing, content strategy, visual storytelling, video, design, and emerging creative technologies.
- Experience managing large volumes of creative output across multiple formats and channels.
Preferred Qualifications
- Experience leading the transformation of creative functions from agency-supported models to internal teams.
- Strong knowledge of generative AI tools and their application within creative operations.
- Background supporting both B2B and B2C marketing environments.
- Experience managing global or complex stakeholder groups.
- Track record of inventing, simplifying, and scaling creative processes that drive measurable business impact.
