Social Media Manager
Location: Hybrid – Travel 2–3 days per week to East Hanover, NJ
Job Type: 6-Month Contract (Potential for Extension or Permanent Hire)
About the Role
Our client is seeking a Social Media Manager to lead the planning, execution, and optimization of social media programs supporting pharmaceutical commercial initiatives. This role will focus on video-first content, digital engagement, and multi-channel social campaigns while partnering with marketing, creative, medical, legal, regulatory, and agency teams to deliver compliant, high-quality content. This is an opportunity to support high-visibility pharmaceutical brands while driving audience engagement and digital innovation.
Responsibilities
- Develop and execute social media strategies aligned with commercial and brand objectives.
- Plan, create, publish, and optimize content across Instagram, TikTok, Facebook, LinkedIn, and other social platforms.
- Lead video content operations, including coordination, publishing, and optimization of short-form video campaigns.
- Manage multiple social media campaigns and content calendars simultaneously.
- Collaborate with brand marketing, commercial operations, creative, video production, medical, legal, regulatory, and external agency partners.
- Ensure all social media content complies with pharmaceutical promotional regulations and internal review processes.
- Monitor campaign performance and provide recommendations to improve engagement and overall campaign effectiveness.
- Coordinate audience engagement initiatives that support educational programs and increase brand visibility.
- Manage project timelines, deliverables, and stakeholder communications across multiple workstreams.
- Stay current on emerging social media trends, platform updates, and digital marketing best practices.
Qualifications
- Bachelor's degree in Marketing, Communications, Business, Life Sciences, or a related field.
- 3+ years of experience in social media marketing and digital marketing.
- 1+ year of experience within the pharmaceutical, biotechnology, or life sciences industry.
- Experience managing social media campaigns across Instagram, TikTok, Facebook, and LinkedIn.
- Experience supporting video content creation and publishing workflows for social media platforms.
- Experience working for a pharmaceutical company or pharmaceutical marketing agency.
- Strong understanding of pharmaceutical promotional regulations and compliance requirements.
- Experience managing multiple social media campaigns and projects simultaneously.
- Excellent communication, stakeholder management, and project management skills.