The Mission
Own the voice of a fast-growing commerce technology company across social media — and help shape how its leadership shows up online. As Social Media Manager, you'll sit at the intersection of brand, content, and executive communications, driving organic social strategy from ideation all the way through to performance tracking. This is a highly visible, creative role with direct access to senior leadership and real influence over brand narrative at scale.
The Role
As the Social Media Manager, you'll own the full social media lifecycle — corporate channels, executive personal brands, short-form video, and content planning.
- Corporate Social Media: Own day-to-day content creation, scheduling, and publishing across LinkedIn and other platforms, ensuring all content aligns with brand voice and broader marketing objectives.
- Executive Social Media: Manage social channels for the Chief Executive Officer and select executives — ghostwriting, content ideation, publishing, and calendar management — adapting tone to reflect each leader's unique voice.
- Short-Form Video: Capture and edit authentic behind-the-scenes, thought leadership, and culture-focused video content using iPhone and lightweight mobile editing tools.
- Content Planning: Own the content calendar end-to-end, coordinating with Marketing, Public Relations, Product, and Leadership teams to amplify key milestones and announcements.
- Performance & Community: Monitor channel activity, engage with audiences, track key metrics, and continuously refine strategy based on data and emerging platform trends.
The "Must-Haves"
- Experience: 3+ years managing social media for a brand, executive, founder, or corporate organization.
- Writing & Storytelling: Strong ability to adapt tone and voice across multiple executives and content formats with authenticity and clarity.
- Platform Expertise: Deep understanding of LinkedIn and professional social platforms — audience growth, engagement strategy, and best practices.
- Short-Form Video: Hands-on experience capturing and editing mobile-first video content using tools such as CapCut or Instagram native editing.
- Executive Collaboration: Proven experience partnering directly with senior leaders and Chief-level stakeholders to develop and execute content strategies.
- Content Repurposing: Ability to transform long-form assets — keynotes, blogs, webinars — into compelling social-first formats.
- Organization: Highly self-directed, able to independently manage a content calendar and multiple priorities in a part-time capacity.
- Tools: Experience with social media management platforms such as Sprout Social, Hootsuite, Later, or similar.
- Artificial Intelligence: Hands-on experience leveraging AI tools to improve content creation, workflow efficiency, and performance measurement.
The "Bonus" Skills
- Experience managing a founder's or Chief Executive Officer's personal brand on LinkedIn or similar platforms.
- Familiarity with e-commerce, logistics, supply chain, or technology industries.
- Basic graphic design capabilities using Canva, Adobe Express, or similar tools.
- Experience integrating social efforts with Public Relations, events, and broader brand campaigns.
- Demonstrated track record of building engaged audiences and thought leadership programs over time.
Personal Traits
- Storyteller at Heart: You turn conversations, milestones, and behind-the-scenes moments into content that resonates with professional audiences.
- Proactive and Self-Directed: You spot opportunities, move fast, and own the calendar without waiting to be told what to post.
- Chameleon Communicator: You write seamlessly in someone else's voice — adapting across executives and formats without losing authenticity.
- Data-Informed: You track what works, learn from what doesn't, and refine your approach based on real performance signals.
- Collaborative by Nature: You work well across Marketing, Product, and Leadership without needing heavy direction — you make things happen.
