Location:
Red Road Commons
Why Highmark Residential?
Because every position is considered critical to Highmark’s success and reputation, we take care to employ those who aspire to become the best in their field. Those who succeed at Highmark will do so because they enjoy an empowered, challenging, fulfilling, and financially rewarding workplace!
Why we need you:
We are seeking a creative, outgoing Part-Time Social Media Specialist to enhance our community's online presence while supporting resident engagement on-site. This role blends digital creator content creation with in-person community coordination, making it ideal for someone who enjoys social media, event planning, and connecting with people.
What Highmark can do for YOU:
- Help you achieve your goals by continuous professional development and regular career progression sessions
- Competitive pay for the market
- Monthly bonus opportunities for all site associates
- 30% associate rent discount
- Medical, Dental & Vision benefits the 1 st of the month following 30 days of full-time employment
- Company-provided life insurance, short term and long term disability coverage
- Flexible Spending accounts
- 401(k) eligibility after 90 days, with 4% Highmark match
- Professional Certification & Tuition reimbursement
- Vacation, Sick and Personal Time off available to use after 90 days
- 10 paid holidays
- Paid parental leave
Responsibilities
What your day to day might look like:
Social Media Specialist Responsibilities
- Create engaging content (photos, videos, reels, stories, and posts) showcasing community life, amenities, events, and resident experiences
- Manage and post content on social media platforms such as Instagram, TikTok, and Facebook
- Act as a brand ambassador by authentically promoting the community online
- Engage with followers by responding to comments and messages in a timely, professional manner
- Track basic engagement metrics and suggest content ideas to increase reach and visibility
- Assist with content calendars and collaborate with the marketing team on campaigns and promotions.
- Assist with planning, promoting, and hosting resident events and activities
- Serve as a friendly point of contact for residents, helping foster a welcoming community atmosphere
- Support move-ins, community announcements, and resident communications as needed
- Collaborate with property management to gather content ideas and highlight community updates
- Gather resident feedback and ideas to enhance community culture
Brand & Marketing Support
- Represent the community professionally both online and in person.
- Help promote leasing specials, announcements, and community updates.
- Collaborate with onsite staff to align social media content with leasing goals.
- Ensure all content aligns with Fair Housing guidelines.
Qualifications
Some things we can’t live without:
- Strong presence and comfort on social media platforms (experience as a content creator or influencer)
- Excellent communication and interpersonal skills
- Creative mindset with basic photo/video editing skills
- Organized, reliable, and able to work independently
- Comfortable interacting with residents and working in a community environment
- Previous experience in social media, marketing, events, or customer service
Schedule
- Flexible part-time hours
- Some evenings or weekends may be required for events or content creation
#SFLO
Req ID: 2026-8902
