Role Overview
We’re looking for a special role – someone that is a traditional Stylist but also a Social Content Creator. This person will concept social videos informed by social listening and trends. They will style, create, be featured in and edit platform-native content across Instagram, TikTok, and YouTube. This role blends hands-on content creation with a deep understanding of denim + styling and will work closely with creative, styling, and strategy teams to translate seasonal collections, styling trends and viral product into scroll-stopping content that feels authentic, culturally relevant, and made for each platform. The ideal candidate understands how denim functions in real life—how it moves, wears, layers, and evolves—and knows how to communicate that through styling, pacing, and visual storytelling.
Key Responsibilities
- Concept, style, and create short-form content optimized for Instagram, YouTube, and TikTok with a focus on denim lifestyle
- Style on-camera talent, product, and environments to highlight denim fit, construction, and versatility
- Translate seasonal collections, key fits, and fabric stories into engaging, platform-native content
- Contribute styling direction, content ideas, and visual concepts to content calendars and campaign development
- Write sharp headlines, hooks, captions, and on-screen copy that reflect brand voice and denim expertise
- Identify and respond to fashion, denim, and cultural trends in real time in partnership with the social team, applying strong editorial judgment
- Edit video content for pacing, clarity, and platform performance using Adobe Premiere Pro or similar tools
- Collaborate with creative, design, and strategy teams to ensure content aligns with brand vision and business goals
- Stay current on denim trends, fabric innovations, styling shifts, and platform best practices
- Manage multiple deadlines in a fast-paced content environment
Qualifications
- 3–5+ years of experience creating organic social content for fashion brands, agencies, or platforms
- Proven experience as a stylist with strong knowledge of denim fits, washes, silhouettes, and styling techniques
- Strong understanding of native content formats and trends across Instagram, Facebook, YouTube, and TikTok
- Proficiency in short-form video editing (Adobe Premiere Pro required; CapCut or native TikTok tools a plus)
- Ability to write concise, on-brand copy that educates and engages quickly
- Strong sense of visual hierarchy, styling detail, pacing, and storytelling in short-form content
- Comfortable working independently, iterating quickly, and adapting to shifting priorities
- A strong portfolio showcasing denim styling, content creation, and platform fluency
