About La Byci
La Byci is a curated cycling, running and fashion shop in Wynwood, Miami, where performance meets style. We carry brands like MAAP, Rapha,KASK, Norda, VEJA, Mizuno, adidas and Hermanos Koumori, and we build community through group runs, activations and in-store experiences.
The role
We're looking for a part-time Social Media Manager who lives at the intersection of fashion, running and Miami culture. You'll own our social channels end to end: someone who can shoot, edit, plan and grow a community, not just post. Hybrid: part of the week at our Wynwood store for shoots and events, the rest remote.
What you'll do
• Plan and run our content calendar across Instagram and TikTok
• Shoot and edit short-form video and photo content in-store, at runs and around Miami
• Spotlight new arrivals and the brands we carry
• Manage creator and influencer partnerships
• Engage our community: comments, DMs and run club moments
• Track what works and report simple monthly results
• Plan and capture brand activations: in-store events, pop-ups, group runs and vendor collaborations, before, during and after
What we're looking for
• 2+ years managing social for a fashion, sportswear, lifestyle or retail brand
• Strong eye for content, with a portfolio to show it
• Comfortable shooting and editing on your own (phone or camera)
• Based in Miami and connected to its running, fashion or creative scene
• Experience producing or promoting brand activations, events or pop-ups, and turning them into content
• Bilingual English/Spanish is a plus
Part-time / On-site
Pay: $2,500 - $3,000 / mo
To apply, send your portfolio or the accounts you've grown.
