Content & IP Specialist (AI-Enabled Marketing Operator)
Los Angeles, CA (Remote with occasional in-person sessions) | Fractional, Part-Time
>> About Evan & EGW
Evan Weiner is a USC professor, former corporate marketing executive, and expert coach in personal Presence. His practice focuses on the visual signals leaders use to build trust, influence perception, and shape how they are received and chosen. This includes his proprietary framework, NeuroPresence™, alongside practice areas of Aesthetic Identity, Personal Style & Polish, Physical Finesse, and Situational Presence.
His work spans private coaching, workshops, luxury experiences, digital programming, corporate speaking engagements, and major trade contributions. The EGW brand is polished, intelligent, contemporary, culturally fluent, and highly visual - combining deep strategic rigor with aesthetics, personality, and entertainment.
As he famously says: The world is your runway - step into your power!
Please review the core tenets of Evan’s Presence programming & brand in the Presence zine (PDF in browser): https://bit.ly/4i7K9O3
www.evangweiner.com
>> About the Role
We’re seeking a Fractional Content & IP Specialist to turn Evan’s extensive intellectual property and creative library into a disciplined, distinctive content flywheel.
This is not a traditional, reactive social media management role, nor is it a sterile technology setup. It is a career-defining portfolio builder for a sharp junior/mid-level marketing operator who balances systematic execution with strong strategic judgment. Evan has already done the heavy lifting of building the frameworks, writing the core scripts, and structuring the raw material. Your mission is to step in as a true execution partner—using advanced AI workflows, scheduling systems, and your own exceptional taste to format, contextualize, and ship this engine into the market.
Crucially, this is a highly visible, causal role. The outputs and content distributions generated here are direct inputs to the actual commercial growth and revenue of the practice.
>> Mentorship & Growth Upside
Evan is deeply invested in the long-term success of this relationship. As a team leader and educator, his ultimate goal is to loyally support his execution partner’s career development, open doors within his executive marketing network, and champion their professional trajectory. Because this role is a direct growth partner to the business, exceptional performance will unlock concrete room to scale your weekly hours, responsibilities, and baseline hourly compensation as new revenue streams materialize.
>> What You’ll Own
- The Flywheel Operation: Own the rolling editorial calendar and content flow across core channels (LinkedIn, Instagram, Newsletter/Email, and Website/Blog). Connect the content flow directly to current offers, workshops, and business priorities.
- IP Recombination via AI: Access our clean, organized folder system of master scripts, transcriptions, and frameworks. Use AI prompts and workflows to seamlessly turn raw text into punchy captions, atomic social posts, and newsletter formats.
- Production Coordination: Move content safely from idea through publication. You will draft briefs, manage asset folders, format emails, and ensure strong ideas don't die in drafts.
- Collaborative Media Capture: Periodically meet up in Los Angeles for casual, collaborative creative sessions. You don't need to be a Hollywood director, but you should have a sharp eye for visual layout, aesthetic, and lighting to help capture social clips, run a basic setup (Sony ZV-E10 / iPhone), and provide creative feedback.
>> What We Provide (The Platter is Served)
We believe in equipping our partners to move at terminal velocity. Evan is an advanced AI user; he has spent years leveraging ChatGPT to engineer, refine, and cross-examine his intellectual property. You are not inheriting a mess of raw notes. You are stepping into a highly developed, AI-primed ecosystem with deep histories, organized frameworks, and pre-baked materials ready to be turned on.
You will be provided with full corporate access to our premium tech stack, including CapCut Pro, Descript, advanced AI environments, and whatever tooling maximizes your workflow efficiency.
>> What We’re Looking For
- Exceptional Editorial & Visual Taste: You know what a clean, modern, premium brand looks and sounds like. You have a strong instinct for turning a master idea into multiple valuable expressions.
- High AI Fluency: You know how to feed AI specific context files, protect a founder’s tone, synthesize ideas, and build repeatable prompt workflows to maximize your output.
- Proactive Organization: You enjoy systems, calendars, and checklists. You naturally close loops and keep files tidy without waiting for micro-assignments.
- LA/Southern California Base: Located near Los Angeles for occasional, easy-to-schedule syncs and quick media capture days.
>> Nice-to-Haves (Flexible Foundations)
- Demonstrated marketing, copywriting, or content creation experience (via corporate internships, standout agency client work, or rigorous university project portfolios).
- Familiarity or prior experience working alongside personal brands, thought leaders, authors, speakers, or media personalities.
- Light-to-advanced media production savvy (quick video clip editing shortcuts, layout spacing, or simple thumbnail curation).
>> Engagement & Compensation
- Structure: Ongoing fractional relationship. We will begin with a 1-week paid working trial (15 hours) utilizing a real EGW content module to build systems and establish an immediate fit.
- Front-Loaded Model: To blast through our current operational backlog, this role begins with a focused sprint of 15 hours/week for Month 1, dropping cleanly to a baseline maintenance flow of 5–8 hours/week for Months 2 and 3.
- Compensation: $45-65 / hour, scaling cleanly based on your tech fluency, speed, and capabilities. Total compensation for this contract will net out to $6,000 - $6,200.
