Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including
White Claw® Hard Seltzer, Mike’s Hard Lemonade, and Cayman Jack.
A senior writer with 8–10+ years experience focused on social-first concepts, brand storytelling, and platform-native copy. This role originates ideas and crafts compelling copy for social, brand, and shopper channels. Skilled in collaborating with designers and building concept decks for marketing clients that are rooted in strong behavioral insights.
Accoutabilities
- Create social-first content rooted in platform norms and community behavior
- Execute rapid-turn content tied to cultural and social moments
- Write captions, scripts, hooks and platform-native copy
- Build client-ready presentation decks
- Collaborate closely with designers, social comms and brand teams
- Optional: Lo-fi content ownership (i.e. ability to create lightweight memes, reels, short videos)
Key Metrics & Financial Targets
- Creative Impact (Social Engagement)
- Productivity (Cost Savings)
- Client Satisfaction
Own
- Always-on social concepting and creation (copy focused)
- Brand voice development across platforms
- Ensure all copy meets brand standards and tone guidelines
Influence
- Partner with designers & photographers on social content
- Collaborate with community managers on CGO
Veto
- Projects submitted that don't fit brand standards
Critical Stakeholders & Relationships
- Director, Creative
- US Brand teams
- MLT
Qualifications, Education, & Experience
- Bachelor's Degree & 10+ years of professional experience at an agency, or in-house creative team.
- Expertise in social content copy and creation
Skills Needed To Be Successful
- Ability to collaborate across creative disciplines
- Proven ability to multi-task, work quickly and stay organized
- Familiarity using AI tools for efficiency
Extraordinary Leadership Capabilities
- Drives growth and positive outcomes
- Strong client presentation skills
- Self-motivated and takes ownership
- Problem-solver mentality
- Collaborator, works well with others
Compensation
Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions’ location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.
- Competitive annual salary $106,000 - $133,000 in Chicago, IL
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
At Mark Anthony, We Exist To Unearth The Extraordinary
Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:
Best in Our Craft
We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.
Ambitiously Curious
We stay curious, dreaming big and navigating the unknown with an enduring belief in better.
Made With Humility
We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.
Daringly Disruptive
We disrupt the status quo, moving fast to seize opportunities and acting scrappy to stay ahead of industry giants.
