Social Media Manager & Content Creator
Company: Solid State Marketing
Location: In Office
Employment Type: Full-Time
Position Overview
We're looking for a highly organized, creative, and proactive Social Media Manager & Content Creator to join our growing team. This role is responsible for managing the day-to-day social media presence for a portfolio of restaurant, hospitality, and lifestyle brands. Approximately 80% of the position focuses on social media management, including content planning, copywriting, scheduling, video editing, community management, and client communication, while the remaining 20% is dedicated to capturing photo and video content at client locations. The ideal candidate thrives in a fast-paced agency environment, has exceptional attention to detail, and can confidently manage multiple brands and deadlines simultaneously.
Responsibilities:
Social Media Management (80%)
Content Calendars & Social Planning
- Build, review, and approve monthly content calendars across all assigned client accounts.
- Write engaging, on-brand captions tailored to each client and platform.
- Design static posts, carousels, and promotional graphics using Canva.
- Ensure content aligns with upcoming promotions, holidays, events, and marketing initiatives.
- Schedule posts, promotions, event flyers, and requested content through Loomly.
- Review scheduled content for accuracy, brand consistency, and proper formatting prior to publishing.
- Ensure all scheduled posts publish successfully.
- Monitor Loomly connections and troubleshoot publishing issues when necessary.
Content Editing
- Edit raw video footage into engaging Instagram Reels and TikTok videos.
- Create graphics and promotional assets for social media.
- Ensure holidays, promotions, specials, limited-time offers, and seasonal campaigns are consistently promoted across participating concepts.
Instagram Stories & Community Management
- Post Instagram Stories across all client accounts.
- Keep Stories current with promotions, events, specials, and timely initiatives.
- Repost high-quality user-generated content and tagged content when appropriate.
- Monitor direct messages and customer inquiries across social platforms.
- Respond to messages in a timely and professional manner.
- Review and accept high-quality collaboration requests, particularly influencer partnerships.
Client Requests & Asset Organization
- Serve as the primary point of contact for incoming client requests related to social media.
- Complete client requests accurately and within established timelines while ensuring all deliverables align with brand standards.
- Collect promotional assets from client emails and chat threads.
- Upload assets into the appropriate Google Drive folders.
- Keep all social media folders organized and current.
- Ensure promotional assets are accessible to the team.
- Notify the social team of upcoming promotions, events, and important posting deadlines.
Team Coordination & Account Work
- Support account managers with tasks as needed.
- Oversee virtual assistants supporting social media tasks.
- Review work for quality, accuracy, and brand consistency.
- Identify gaps in content, promotions, or account activity and assign follow-up tasks.
- Help keep workflows, assets, and responsibilities organized across the team.
Content Creation (20%)
- Visit client locations to capture photo and video content.
- Film engaging short-form content for Instagram Reels, TikTok, and other social platforms.
- Capture content that reflects each client's brand, atmosphere, and current marketing initiatives.
- Collaborate with the creative team to execute content plans and campaign ideas.
Required Qualifications
- 2+ years experience in digital marketing, social media, or agency environment
- Strong graphic design skills (Canva, Adobe, or equivalent)
- Experience editing short-form video
- Knowledge of Instagram, TikTok, Facebook, and emerging platforms
- Excellent organization and time management
- Ability to manage multiple clients and priorities
- Strong communication and professionalism
Preferred
- Experience in hospitality, nightlife, or lifestyle brands
- Influencer marketing or PR background
- Paid social or ad experience
- Photography or content capture experience
- Familiarity with Meta Business Manager, scheduling tools, and analytics
What We’re Looking For
- Self-starter mentality
- Detail-oriented and deadline-driven
- Creative thinker with execution skills
- Comfortable in fast-paced, high-volume environments
- Passion for hospitality, events, and nightlife culture
- Problem-solver who takes ownership of projects
Compensation & Benefits
- Competitive pay based on experience
- Performance-based growth opportunities
- Flexible schedule
- Opportunity to work with major hospitality brands
- Hands-on experience in agency leadership and strategy
- Fast-track career growth in a growing agency