We are seeking a Social Media Specialist & Creator to support our US-based clients. This role is ideal for an experienced social media marketer who understands the U.S. consumer landscape, thrives in a fast-paced, CPG-focused environment, and can manage multiple brands with a high level of autonomy while contributing both strategic direction and hands-on content creation.
We work with exciting consumer brands across the U.S. and North America. Learn more at www.crewmp.com
THE POSITION
As a Social Specialist, you will be responsible for:
- Developing and executing social media strategies aligned with brand voice, business goals, audience insights, and U.S. market dynamics
- Create content directly, including copy, short-form video, and social-first creative assets tailored for food, beverage and CPG
- Develop clear, data-informed creative briefs
- Ideate trend-forward content and support short-form video creation (ie Reels, CapCut)
- Publish and manage content calendars
- Monitor timelines and ensure on-time delivery
- Support paid amplification (Meta, TikTok)
- Engage with audiences across platforms
- Deliver performance reports with actionable insights
- Identify trends, growth opportunities, and strategic recommendations across channels
- Collaborate with internal teams to improve results
- Build and manage relationships with U.S.-based influencers and content creators, including outreach, briefing, feedback, approvals, and campaign coordination
- Ensure influencer and creator content aligns with brand standards, campaign goals, U.S. audience expectations, and platform best practices
- Support influencer campaigns and community management
YOUR SKILLS
- 3+ years in social media, content marketing, or a related field
- Experience developing strategy and managing multi-channel brand accounts in the U.S. market
- Strong hands-on content creation skills (copy, video, and/or design)
- Ability to translate insights and trends into strategic content recommendations
- Familiarity with social tools
- Strong knowledge of Meta and TikTok Ads Manager
- Ability to analyze performance and optimize
- Experience working with U.S.-based influencers, creators, or UGC partners (bonus if within foodservice and/or consumer goods)
WE’RE LOOKING FOR SOMEONE WHO IS…
- Independent and highly organized
- Strategic but hands-on, with the ability to both plan and produce
- Detail-oriented and able to manage multiple projects
- Comfortable working remotely but located in the continental U.S.
- Up to date with trends, platform changes, and creator best practices
- Collaborative, low ego, and results-driven
- Confident managing influencer, creator, and client relationships
- Flexible but responds in a timely manner
ENGAGEMENT DETAILS:
- Remote (U.S. based)
- Flexible hours with availability during the working day
- Contract or full-time work opportunities
Crew is proud to be an equal opportunity employer. All interested parties are strongly encouraged to apply and will be considered without discrimination on race, colour, religion, gender, gender identify or disability status. We’ll keep any and all communications confidential.
TO APPLY
Only resumes submitted via apply@crewmp.com will be reviewed; please do not try to apply via InMail or by sending to any other email accounts. Please include the job title in the email subject line.
We truly wish we could respond to everyone, but only qualified candidates will be contacted for an interview.
