ABOUT US
tms unites technology, marketing, and sourcing to drive transformational change for the world’s leading brands. With more than 1,400 employees across 28 countries., we offer an impressive range of solutions – from inspiration and innovation to category management and delivery.
Operating as a creative agency, a strategic consultancy, a sourcing business, and a technology provider, we engage with over 110 million customers every single day for our clients, including Conair, McDonald’s, T-Mobile, O2, Starbucks, and adidas.
Most importantly, we're a place where you can achieve great things, and be recognized as the best.
WHAT MATTERS THE MOST
Breakthrough, business-driving ideas come from extraordinary people with the freedom to be their most authentic selves at work. Authenticity and diversity are critical elements of our business. They can only be realized when we create access and equity for all. We foster a culture of inclusion and belonging and aspire to be ever-evolving.
tms is a place where brilliant people are better together. If you want your ideas to be heard and to contribute to a culture of inclusion and authenticity, bring us your voice! Visit us at tmsw.com.
WHY WE THINK YOU WILL LOVE THIS ROLE
As Creative Director, Beauty, you’ll lead the creative vision and day-to-day direction for the client's beauty storytelling — across campaigns, launches, retail, e-commerce, and a digital- and social-first content ecosystem. Reporting to the Sr Director of Creative, you’ll oversee a team of creatives, setting a high bar for concept, craft, and consistency while ensuring the work is built to perform across modern channels. This is a role for a hands-on creative leader who can inspire teams, partner cross-functionally, and translate business goals into compelling, trend-aware beauty creative.
WHAT YOU WILL BRING TO THE ORGANIZATION
Creative Direction & Team Leadership
- Own and evolve the creative vision for Beauty across the client's brand portfolio—ensuring distinct brand expression while maintaining a consistent standard of craft and storytelling
- Lead, mentor, and develop a team of creatives (art directors, designers, copywriters and/or content creators as applicable); provide clear briefs, constructive feedback, and career growth opportunities
- Set creative standards and direction across key deliverables—campaign concepts, launch toolkits, social content, retail/e-commerce assets, and brand systems
- Champion inclusive, collaborative ways of working and create an environment where teams do their best work under fast timelines and changing priorities
Creative Strategy, Digital/Social-First & Channel Excellence
- Translate brand and product strategy into channel-ready creative that is digital- and social-first, while still laddering up to integrated campaigns and retail moments
- Lead concepting and creative development across launches and always-on content—defining key messages, visual approach, and content systems that scale across formats
- Ensure creative is platform-native and performance-aware (e.g., hooks, pacing, thumb-stopping design, creator-forward thinking, versioning, and testing/learning)
- Guide teams to deliver cohesive creative across e-commerce and retail channels (PDP imagery, banners, video, education, and retailer guidelines), ensuring clarity, compliance, and brand consistency
Cross-Functional Leadership & Stakeholder Partnership
- Partner with brand marketing, product/innovation, social, e-commerce, sales, and retail teams to align creative direction to business goals, channel needs, and launch timelines
- Present creative work with clear rationale; incorporate feedback while protecting the core idea and ensuring the work remains on-brief and on-brand
- Collaborate with internal and external partners (e.g., studios, photographers, creators, agencies) to deliver best-in-class beauty creative within timelines and budget considerations
Process, Quality & Best Practices
- Establish clear creative standards, reference points, and review cadences to improve quality, consistency, and speed across deliverables
- Ensure craft excellence across design, copy, motion, and content—guiding teams on composition, typography, messaging, tone, and brand guidelines
- Lead with a test-and-learn mindset: use insights and performance signals to refine creative systems, optimize content, and inform future work
- Support efficient ways of working across the creative org (briefing clarity, version control, and documentation) in partnership with production and operations teams
Client & Cross-Functional Collaboration
- Report into the Sr Director of Creative and act as the day-to-day creative lead for Beauty—bringing clarity, direction, and momentum across the client's workstreams
- Align teams and stakeholders on priorities, deliverables, and creative direction; escalate risks early and propose solutions
- Be a strong creative partner across the organization—balancing brand ambition with practical execution across timelines and channel needs
SKILLS AND EXPERIENCE WE WOULD LIKE YOU TO HAVE
- 10+ years of creative experience with at least 3–5 years in a Creative Director (or senior creative leadership) role, ideally within beauty, personal care, grooming, or consumer lifestyle brands
- Demonstrated experience leading and developing creative teams across disciplines (design, art direction, copy, motion/content), including setting direction and giving actionable feedback
- A portfolio that shows strong beauty craft and concepting—from big campaign ideas to social-first executions, e-commerce/retail assets, and brand systems
- Deep understanding of digital and social best practices (platform-native storytelling, creator/UGC ecosystems, content systems, versioning, and test-and-learn approaches)
- Strong brand stewardship: ability to define and enforce visual identity, tone of voice, and creative standards across multiple brands and channels
- Experience partnering closely with production (photo/video), e-commerce, retail, and marketing teams; comfortable guiding creative through real-world constraints like timelines, budgets, and channel specs
- Confident presenter and communicator—able to influence stakeholders, navigate ambiguity, and make clear recommendations that move work forward
- Strong collaborative mindset, high taste level, and a bias toward action—able to raise the bar while keeping teams motivated and aligned
And we’d love you to… Bring proven experience shaping creative for beauty brands—balancing aspiration and education, product truth, and trend relevance across the client's brand portfolio.
- Be fluent in digital- and social-first campaigns and tactics (e.g., creator/UGC, paid social assets, short-form video, content series, and always-on toolkits), with strong e-commerce instincts for PDP storytelling, retailer requirements, and conversion-minded design.
Any of the following would be a plus (beauty + digital/social + e-commerce)
- Prior experience in beauty/hair or personal care—especially with product launches, seasonal moments, and education-driven storytelling (how-to, benefit-led messaging, routines, before/after).
- Hands-on familiarity with social and digital-first creative ecosystems, including paid social toolkits, creator partnerships/UGC, short-form video, and e-commerce/retail execution (e.g., Amazon PDPs and key retailers) with an understanding of specs, content standards, and performance levers.
Starting hourly between $135-$145
EQUAL OPPORTUNITY EMPLOYER
We are an equal opportunity employer, and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
RECRUITING AGENCIES
tms does not accept agency resumes submitted by third-party vendors unless a valid agreement has been signed and the tms Talent Acquisition Team has granted authorization for submissions for a specified position. Please do not submit or forward resumes to our site, tms employees, or any other company location. tms is not responsible for any fees related to unsolicited resumes.