Company Overview:
A leading digital marketing agency is seeking a Digital Marketing Contractor to enhance their social media management efforts. This role focuses on building brand awareness and driving engagement through strategic content creation and campaign execution.
Job Responsibilities:
- Assist with executing comprehensive social media strategies aligned with overall marketing goals
- Manage day-to-day activity across platforms (e.g., Facebook, Instagram, LinkedIn, X)
- Create, curate, and schedule engaging content (posts, reels, stories, short-form video, etc.)
- Monitor trends and proactively recommend new content ideas and platform strategies
- Engage with online communities by responding to comments and messages as required by FDA rules
- Execute paid social campaigns, including audience targeting, budgeting, and A/B testing
- Collaborate with internal teams to ensure brand consistency
- Track, analyze, and report on performance metrics (engagement, reach, conversions, ROI)
- Optimize campaigns and content based on data insights and performance trends
- Maintain a content calendar and ensure timely delivery of all campaigns
Qualifications:
- 3+ years of experience in digital marketing with a strong emphasis on paid and organic social media management
- Experience with Meta Business Suite social media management and analytics tools
- Strong understanding of paid social advertising and campaign optimization
- Hands-on media experience
- Basic graphic design or video editing skills (e.g., Canva, Adobe Suite, CapCut)
- Familiarity with SEO and broader digital marketing channels (paid search, SEM, CRM)
Compensation: Pay Rate: $42 – $51/hr
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