Remote with occasional visits
Contractor must have computer, cell phone, and reliable high-speed internet available
40 hours/week
Department: CMES - Social Media
Project - Social Media Writer (APM): Social media writing and coordination for weekly content calendars that supports all client social media channels and Doreen's weekly social media content
Yrs of experience required: 1-3 years
What skills are needed to be successful in this role?
- The candidate should have a strong writing background with the ability to draft social media content in a wide range of styles from lighthearted and fun, to strategic and thought leadership, to the amplification of events and a range of evergreen style social media posts that vary in length.
- This will require excellent writing skills, creativity, SEO knowledge and social media platform knowledge.
- Additional skills include: Ability to multi-task, highly organized with ability to prioritize and reprioritize assignments, exceptional follow-through, attention to detail and able to proof their own work effectively.
Are there any specialized skills that must be present for the position to be successful?
- The candidate should have demonstrated social media writing experience, preferably for a non-profit or government entity.
- Strong writing, editing, and storytelling abilities.
- Creativity and ability to produce engaging digital content.
- Knowledge of major social platforms Instagram, TikTok, Facebook, X, LinkedIn.
- Basic SEO and keyword optimization knowledge
Education, Certifications, Degree requirements: BA in communications, journalism, English or parallel field
IT systems that will be used: Lytho, Meltwater, Hootsuite, Sprout, Microsoft Outlook, Word, SharePoint, One-Drive, Knowledge Base
Tasks:
- Create engaging social media content including captions, posts, graphics, reels, and stories.
- Ensure content aligns with brand voice while tailoring message for different platforms.
- Plan and maintain social media content calendars and schedule posts in advance.
- Monitor social media trends, competitor activity, and platform changes.
- Mange community engagement by responding to comments, messages, and mentions.
- Track and analyze performance metrics to optimize future content.
- Collaborate with internal teams to support campaigns, communications, and events.
- Use social media management tools such as Sprout, Hootsuite, or Meltwater.
- Developing Content Calendars including planning, organizing, and scheduling posts to maintain a consistent online presence with the ability to work 2-4 weeks ahead.
- Analysis & Optimization.
