Title: Streaming Industry - Social Media Manager
Location: Hybrid in New York NY 10001
Duration: 5 Months Contract
Payrate: $47.00 per hr on W2
Job Description:
The Manager, Multiplatform Strategy and Social Media is responsible for conceiving, managing and publishing best-in-class digital content experiences for ***'s Factual brands. They will report to the Vice President, Multiplatform Strategy and Social.
He or she will manage the entire project lifecycle and create high-quality content that engages and entertains our fans while meeting growth and engagement goals. He or she will partner with teams in marketing, media, video production, design and product. The Manager will work closely across the networks' departmental teams to ensure online content extends the brand, communicates a coherent message in sync with network initiatives, and drives viewers across all owned and operated platforms. This role will lead priority programming and projects within the brand portfolio. This role will mentor junior members of the team.
B. Key Responsibilities:
● Promote ***'s Factual content portfolio using engaging social media content, campaigns, and multiplatform experiences
● Build awareness, buzz and affinity for ***'s Factual brands on social media
● Build partnerships with marketing, communications, production, programming, digital operations and streaming departments to leverage all digital resources and assets.
● Serve as the digital media expert for assigned programming and build out engaging, evidence-based content plans to support tune-in and drive social conversation
● Ideate and produce social-first content to support their content plan
● Monitor trends and evaluate new technologies to ensure that ***'s Factual brands are on cutting edge of new innovations in the digital media space
● Collect data, evaluate, and present on digital successes, challenges, trends, and overall performance using key measurement techniques on the web
C. Requirements:
● Bachelors degree in New Media, Journalism, Communication or related field
● 4-5 years experience in social media marketing or equivalent
● Proficiency with MS Office suite and Adobe Creative Suite
● Proficiency in online tracking/reporting tools (Google Analytics, Facebook Insights), online content management and publishing systems (Sprout Social), and social listening tools
D. Core Competencies:
● Excellent attention to detail
● Strong quantitative analysis and creative problem-solving skills
● Excellent written and verbal communication skills
● Able to multitask in a deadline-driven, fast paced environment
● Able to prioritize and successfully complete multiple, ongoing projects.
● Should be creative
● Possess an affinity for detail and organization.
● Create/sustain positive working relationships with various constituents (internal and external).
● Openness to feedback and rapid campaign evolution; calm under pressure
● Strategic thinking; business acumen
