Content Marketing Manager
Location: Remote – United States
Employment Type: Full-Time
Reports To: Director of Sales and Marketing
ABOUT iNX COMMERCIAL CLEANING SOLUTIONS - iNX is a commercial cleaning franchisor with 20+ years of experience, rapidly expanding from our Los Angeles base into the 25 largest markets in the United States. Learn more about iNX at our website (https://www.teaminx.com?utm_source=breezy&utm_medium=job&utm_campaign=content_marketing_manager)!
Role Overview
We are seeking a Content Marketing Manager to own the creation, structure, and governance of high-quality content that drives organic visibility and supports sales effectiveness. This role translates internal expertise and customer insight into clear, credible content optimized for traditional search engines (SEO), answer-based discovery (AEO), and digital advertising efforts. The role also serves as the central owner of content quality and brand standards, with secondary responsibility for general marketing support and coordination.
This is a hands-on, execution-focused role with high ownership, limited hand-holding, and significant cross-functional visibility.
Content, SEO & AEO
- Own content strategy and organic visibility across SEO and AEO, including the creation and optimization of written content such as website pages, blogs, case studies, customer stories, and sales enablement materials.
- Interview internal stakeholders and customers to extract expertise, technical detail, and real-world insight, then translate that knowledge into clear, reusable content
- Own SEO and AEO content strategy, ensuring content is structured for search intent, entity relevance, and answer-based platforms.
- Develop, write, and own email nurture sequences within HubSpot for cold and early-stage leads, including messaging, structure, and ongoing optimization
- Serve as the organization's primary writer for all customer-facing and marketing content, including website copy, marketing materials, advertisements, and internal communications
- Manage and coordinate external graphic design support (freelance, offshore, or vendor-based) to ensure visual execution aligns with content strategy, brand standards, and campaign priorities.
- Lead sourcing, onboarding, and ongoing management of external design resources, including selecting partners, defining workflows, setting quality standards, and managing timelines.
Brand & Content Governance
- Ensure content quality, messaging consistency, and cross-channel alignment to support brand credibility and organic visibility
- Serve as the final review point for content and marketing materials used by internal teams and franchisees
Marketing Support & Operations
- Own organic social media strategy and execution, including content calendar development, post creation, profile maintenance, performance tracking, and routing inbound inquiries to appropriate teams
- Serve as the central intake and coordination point for internal and franchise marketing requests, setting priorities and ensuring timelines and quality standards are maintained
- Support events, trade shows, and internal initiatives through coordination of content, branded materials, and supporting resources
- Maintain organized systems for content, assets, templates, and approvals to support reuse and scale
- Manage and direct marketing support vendors to ensure timely, high-quality execution
Qualifications
- 5+ years in content marketing or sales enablement, with demonstrated ownership of content from strategy through final delivery
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Exceptional writing and editing skills producing content for marketing and sales audiences
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Proven ability to interview subject-matter experts and customers independently, extracting meaningful insights with minimal direction
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Strong track record translating complex technical information into clear, credible content with limited revision needed
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Demonstrated SEO experience including keyword research, on-page optimization, and performance tracking; growing AEO knowledge preferred
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Hands-on experience with HubSpot (CMS and CRM), web analytics platforms (Google Analytics preferred), SEO tools (SEMrush or similar), and Canva or similar design tools for light visual content creation
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Experience developing and executing B2B social media content strategies
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Experience managing external vendors or contractors for content, design, or marketing execution
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Strong organizational skills with ability to operate autonomously in fully remote environment with minimal supervision
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Track record building content programs from scratch or transforming underperforming strategies
Compensation & Benefits
- Salary: $85,000 – $110,000, depending on experience
- Medical, dental, and vision insurance
- 401(k) and additional benefits programs
- Flexible paid time off (PTO)
- Mobile phone reimbursement
- Fully remote work environment
- Complete work-from-home technology package
If you're an experienced content marketer who loves translating expertise into clear, strategic content and you're excited about building a content program with a growing franchisor, we'd love to hear from you!
To Apply:
Submit your application along with:
- Responses to our screening questions
- One writing sample (link or upload) with a brief description
Strong candidates will be invited to submit a full portfolio and complete a brief self-recorded video interview.
Feel free to check out our website (https://www.teaminx.com?utm_source=breezy&utm_medium=job&utm_campaign=content_marketing_manager) to learn more about us!
iNX Commercial Cleaning Solutions is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
