Title: Freelance Designer (Web, Packaging, Graphic, Digital) I
Industry: Beauty & Cosmetics
Location: El Segundo, CA
Duration: 4 months
Responsibilities
- Work closely with Digital and Marketing teams to ensure graphics and branding align with overall marketing objectives and branding guidelines
- Create graphics for digital platforms and experience, including websites, landing pages, web banners, headers, icons, infographics, email campaigns, social graphics, and templates, in addition to working with cross functional teams for implementation
- Manage digital creative brand assets, organize and maintain digital libraries of campaign assets and photography, design files, and establishing appropriate naming convention for files for storage and archiving including fonts, icons, images, templates, tutorials, etc.
- Assist with implementing new software integrations and system updates, ensuring the Creative team remains informed and equipped with the latest tools and capabilities
- Stay up to date on digital beauty industry trends by conducting research and competitive analysis, and contribute to the development of fresh content ideas and strategic initiatives that support innovation and creative excellence
Requirements
- Understanding of UI/UX best practices + experience with responsive and mobile-first design
- Strong portfolio of design work, demonstrating excellence, knowledge, and best practices in the digital space of a 360º campaign activation
- Understanding of site/CRM optimization focusing on load speed, SEO and localization
- Proficiency in design principles; typography, color and page layout, and a great eye for detail
- Ability to QA and provide feedback to Development agency
Skills
- UI/UX
- Responsive Design
- Digital Assets
- Branding
- Graphic Design
- Adobe Creative Suite
- SEO
- Creative Team
- Research and Analysis
- Project Management
Hourly rate is commensurate with experience and is an estimated range provided by WorkGenius.
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