Immediate need for a talented Digital Marketing Specialist. This is a 06 months contract opportunity with long-term potential and is in Mountain View, CA(Hybrid) . Please review the job description below and contact me ASAP if you are interested.
Job Diva ID: 25-93392
Pay Range: $80 - $88 /hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).
Key Responsibilities:
- Plan and execute web marketing and merchandising strategies to optimize the purchase journey and increase conversion across desktop and mobile experiences.
- Develop and manage testing plans — forming hypotheses, creating experiments, documenting requirements, and partnering with analytics to measure and interpret results.
- Support pricing and purchasing flow updates, including promotions and feature changes, ensuring accuracy and consistency across all digital touchpoints.
- Lead cross-functional collaboration and project execution, working closely with Design, Content, Product Marketing, Analytics, Web Operations, and Engineering to launch high-impact web initiatives.
- Conduct UAT and validate web experiences before launch, ensuring functionality, UX quality, image/format compliance, and alignment with marketing and legal standards.
Key Requirements and Technology Experience:
- Deep expertise in web conversion optimization, including A/B and multivariate testing across pricing and purchasing flows on desktop and mobile.
- Strong data-driven decision making — analyzing engagement metrics to form insights, hypotheses, and clear narratives that influence stakeholders.
- Proven ability to manage UAT/QA and validate web experiences to ensure accuracy, functionality, and compliance before launch.
- Cross-functional project leadership, partnering with Design, Content, Product Marketing, Analytics, WebOps, and Engineering to drive execution across competing priorities.
- Exceptional attention to detail and accountability mindset, delivering high-quality web experiences while managing multiple complex initiatives simultaneously.
- Proven experience in digital/web marketing, with a track record of improving conversion across pricing and purchasing flows.
- Strong balance of strategic thinking and hands-on execution, able to manage multiple priorities while delivering high-quality work.
- Experience validating and testing digital experiences, including UAT/QA across desktop, tablet, and mobile environments.
- Ability to derive insights from data — deep analytical thinking to interpret user behavior, craft hypotheses, and communicate findings through a clear narrative.
- Effective cross-functional collaboration and project management skills, ensuring smooth execution with Design, Content, Product Marketing, Analytics, and Engineering teams; familiarity with tools like Figma, JIRA, Quickbase, Usertesting.com, FullStory, and Adobe Analytics is a plus.
Our client is a leading financial technology (fintech) company, and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.
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