OuterBox is seeking a talented SEO Strategist to create and execute integrated search engine optimization strategies that improve relevant traffic, search engine rankings, and ultimately drive qualified leads (and/or sales) for their clients. This individual is a part of the Integrated Marketing Team and works closely on integrated strategies with the Paid Search team and Team Lead towards unified goals.. If you’re ready to take your career to the next level and join an award winning agency - this job is for you!
____________________________________________________________________________
Cohesive Culture + Good Humor + Combined Skills = Awesome Results
At OuterBox, what we won’t stop doing is winning as a team for our clients, while at the same time winning for each other as both professionals and individuals. We know our awesome wins start with our incredible people, which is why for over 20 years we’ve created—and continuously refined—a team-centric work culture that is rooted in trust, respect, accountability, appreciation, fun, and collaboration. The Plain Dealer & Cleveland.com demonstrate this by having awarded OuterBox as a Top Workplace for three years running in 2022-2024!
At OuterBox, we’re here to thrive together—not simply survive. So if you’ve been searching for an agency that energizes, inspires, and directly helps you achieve the best for you, the person, and you, the professional, maybe it’s time to think outside the traditional agency box?
What You Get To Do Every Day:
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
-
Plan, develop, and execute advanced search engine optimization strategies tailored to client needs, ensuring top-tier results within the allocated budget and timeframe.
-
Measure and report on SEO performance including traffic, rankings, quality of conversions and other trends to our clients through email, phone calls, and in-person meetings.
-
Collaborate with your immediate team and cross-departmentally on digital marketing strategies that are aligned with your client’s business goals.
-
Demonstrate knowledge and understanding of client’s business priorities and how they translate into SEO strategies to deliver qualified leads and/or sales for your Essentials clients.
-
Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement in key business areas.
-
Ability to develop, implement, and monitor budgets to ensure efficient allocation of resources, including effectively managing surplus and overage balances.
-
Meet expectations of timelines, communication, results and meaningful deliverables to contribute to company and team retention goals.
-
Exemplify strong communication skills, instilling confidence in clients through trust-building interactions and via email towards company and team communication goals to strengthen and maintain client relationships.
-
Grow your business acumen by exploring client industries, staying on top of trends, and using insights to drive more innovative strategies.
-
Accountable to outlined client, team, & company targets for your individual performance and portfolio of accounts and will report on these metrics weekly/monthly as they relate to company goals.
-
Strategically plan and collaborate with your Lead and with other teammates across the organization to manage scopes, workloads, budgets, and client priorities.
-
Stay passionate about staying "in-the-know" on the latest digital marketing trends, including Google algorithm shifts and industry updates. Continuously enhance your knowledge independently and also through ongoing BSchool training to build credibility & business acumen with both teammates and clients and share your insights.
-
Utilize appropriate SEO tools such as Screaming Frog, Ahrefs, Brightedge, Accuranker, or related tools to enhance, develop and evaluate optimization strategies & effectiveness.? Ability to work flexibly in a dynamic and changing environment.
-
Excellent creativity and adaptability. Must be self-motivated and independent, well organized, able to do hands-on work with minimum supervision, and work well with all staff levels.
-
Other duties, as assigned.
Work Environment
Fast-paced, dynamic office environment and may be required to work outside of regular office hours to resolve issues or complete projects of the department.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
This is a remote work opportunity with limited travel obligations, which requires demonstrating a level of dedication and commitment to being self-driven and accountable.
What You Bring To The Role:
-
Minimum 1 year experience creating and executing SEO strategies.
-
Agency experience preferred
-
Solid understanding of leveraging and optimizing search intent throughout the consumer/buyer journey.
-
Experience working and communicating with Essentials-level Clients.
-
Critical thinking, problem-solving, and troubleshooting skills.
-
Strong communication skills with the ability to communicate to Clients & Teammates in an approachable, credible manner both verbally and in writing as this is a client-facing role.
-
Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done
-
Exhibit basic understanding of conversion optimization.
-
Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
-
Experience with Google Analytics, Google Ads, Google Search Console, Botify, DeepCrawl, Screaming Frog, SEOClarity, Brightedge and other website analytics and marketing applications
-
Basic HTML, CSS, and content management system (CMS) experience like WordPress, Magento, Shopify, Big Commerce, Modx
-
SEO experience with large, consumer facing national websites with 1,000+ pages.
-
Experienced in collaborating with Development teams to troubleshoot, test, and resolve technical SEO issues, improving site health and search positions.
-
Consultative, analytical background through agency or freelance contracts.
Physical Demands
-
Primarily involves sitting at a desk and using a computer for extended periods of time.
-
Light physical activity is also required, such as carrying equipment or setting up for presentations.
-
Requires a high level of mental focus and the ability to work under pressure.
-
Good manual dexterity, hand-eye coordination and the ability to use a computer for extended periods are required.
Work Authorization/Requirements
We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Travel
Limited travel may be required to our headquarters or to client offices. Less than 10%
Affirmative Action/EEO Statement
Our company is an equal-opportunity employer committed to providing a work environment free from discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity or any other legally protected status.
