Our Mission

At IntellectAbility, we improve health outcomes for at-risk populations, empowering supporters with preventive insights and education that replace risk with health and wellness. In addition to our e-learning courses, webinars, and materials, we are the sole developer and distributor of the Health Risk Screening Tool (HRST®), the most widely used and validated health risk assessment for those with intellectual and developmental disabilities.

About the Position:

IntellectAbility is seeking a motivated, detail-oriented Marketing Specialist to support and execute our content marketing efforts. This role is ideal for a hands-on marketer who excels at producing high-quality content and enjoys working within established strategies to bring campaigns to life. As a contributing member of our marketing team, you will play an important role in amplifying our brand voice, supporting lead generation, and helping drive business growth through well-crafted content and coordinated campaigns.

We're looking for someone who is organized, creative, and eager to grow within a mission-driven organization. If you take pride in producing polished work, enjoy collaborating across teams, and are passionate about making a meaningful difference through purposeful marketing, we'd love to meet you.

Responsibilities:

The Marketing Specialist responsibilities include, but are not limited to:

Support lead generation efforts through content marketing, SEO, paid search, paid social, and advertising under the direction of marketing leadership.
Assist in executing the content marketing strategy by producing high-quality assets, including blog posts, emails, social media content, whitepapers, and website copy.
Maintain and update the content calendar, collateral inventory, and content documentation to ensure accuracy and relevance.
Support webinar- and conference-related marketing, including administrative coordination, collateral logistics, and pre- and post-event content and campaigns.
Assist in managing the design project workflow, including tracking task progression and supporting quality control processes.
Assist with newsletter development, email campaign creation, and website updates including forms and SEO enhancements.
Execute templated graphic design work for digital marketing assets including newsletters, web content, and social media.
Collaborate with Sales, Client Services, and other teams to ensure consistent messaging across materials.
Monitor and report on content performance across channels, contributing insights to optimize engagement.
Follow and apply brand voice and visual standards across all content and collateral.
Coordinate with external contributors such as freelance designers to support content production.
Stay current on content marketing trends and SEO best practices to continuously improve content effectiveness.
Conduct research to support content development and strategy initiatives.

Required Skills & Qualifications:

2–3 years of marketing experience with an emphasis on content creation and execution.
Strong writing, editing, and storytelling skills; portfolio demonstrating ability to create content that supports the customer journey and drives measurable outcomes.
Good project management capabilities, including experience supporting cross-functional initiatives and managing content production workflows.
Familiarity with marketing analytics and SEO tools (e.g., Google Analytics, Semrush), with the ability to extract and apply insights.
Hands-on experience with CMS platforms (e.g., WordPress), CRMs, and marketing automation tools.
Bachelor's degree in Marketing, Communications, Journalism, or a related field.
Technologically proficient and comfortable learning new platforms; familiarity with project management and email marketing tools.
Solid understanding of grammar, messaging, and audience-specific communication.
Creative thinker who develops content tailored to target audiences.
Highly organized, self-motivated, and capable of managing multiple projects under deadlines.
Strong communicator, problem-solver, and resourceful team player who thrives in dynamic environments.

Other skills that will contribute to your success at IntellectAbility:

Ability to distill complex concepts into clear, engaging content with guidance from senior team members.
Working knowledge of SEO best practices and keyword optimization to support visibility and engagement.
Experience in B2B or SaaS environments preferred.
Creative mindset with an understanding of how content supports broader marketing goals.
Highly organized with the ability to manage multiple priorities, meet deadlines, and maintain attention to detail in a fast-paced setting.
Self-starter with strong time management skills and the ability to work independently.
Tech-savvy and comfortable navigating modern marketing tools and platforms.
Positive, collaborative attitude with strong interpersonal skills; patient, adaptable, and solutions oriented.
High integrity, strong work ethic, and a drive to make an immediate impact.

IntellectAbility, Inc. is an equal opportunity employer and a Drug Free Workplace.
Employment is contingent upon a background check and pre-employment drug screening.

Pay: From $65,000.00 per year

Benefits:

401(k)
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Paid time off
Retirement plan
Vision insurance

Work Location: Hybrid remote in Clearwater, FL 33763

IntellectAbility jobs

Marketing Specialist