POSITION TITLE: Marketing and Communication Manager

REPORTS TO (TITLE): Chief Development Officer

SALARY RANGE: $79,200 - $108,900 DOE

Join Us! United in heart, health, and justice, Santa Rosa Community Health (SRCH) provides high-quality, culturally responsive health care that meets the diverse needs of our community. Every day, we open our doors to care for patients in a way that honors them and meets their health care needs. We welcome everyone with compassion and respect for their culture, language, identity, and valuesno matter what. Approaching our 30th year, over 42,000 children, youth, families, adults, and elders rely on the SRCH team for medical, dental, and mental health care and wrap-around services that help them live full and healthy lives.

Job Summary: The Marketing and Communications Manager plays a key role in achieving SRCHs service objectives and advancing our vision for a just and healthy community where all people can achieve their full potential for health and well-being. The position is responsible for creating and managing on-brand, culturally responsive communications for SRCH patients, staff, and donors across multiple channels. The candidate will be inspired by working as part of a close-knit team serving a big mission, motivated by learning, and happy delivering results in a fast-paced environment. The position reports to the Chief Development Officer and is a member of a four-person marketing and development team that works closely with operational and clinical team members across the SRCH to ensure communication, outreach, and development goals are met.

We offer: Great pay, amazing benefits, a positive work environment, outstanding colleagues, education and advancement opportunities, and, above all, meaningful work that makes a difference in peoples lives.

Duties and Responsibilities:

Marketing and Communications (70%)

Responsible for development, design, and implementation of internal and external communications and marketing for the health centers and our programs.
Lead development and implementation of an annual communications and marketing plan to promote SRCH services to patients and community partners and engage donors and supporters.
Oversee the day-to-day planning and implementation of all communications efforts, including identifying and managing contracted resources as needed.
Use communications to support a vibrant staff environment, and employee recruitment and retention.
Create, update, and manage flyers, brochures, marketing materials, and a monthly staff newsletter, ensuring a reliable flow of information, and brand and messaging consistency.
Manage and enhance SRCHs website, intranet, Google, and social media presence.
Create and manage targeted campaigns that engage patients, potential employees, and donors in goals around health, well-being, and SRCHs mission and programs.
Research and analyze marketing data to inform planning, stakeholder engagement, execution, and continuous improvement.
Contribute to media relations by maintaining media contact lists, identifying news opportunities, sharing information through media channels, and tracking PR hits

Management and Oversight (20%)

Coordinate with development team member(s) to ensure integrated planning and execution of all marketing, outreach, and development activities.
Manage relationships with marketing vendors and freelance creative contractors.
Establish and oversee budgets for marketing and communication activities.

Outreach and Community Events (10%)

Organize and/or support various events to help promote SRCH or SRCHs presence at community events.
Coordinate event logistics including printed materials, mailers/invitations, gifts and/or prizes.
Track outcomes and expenses related to fundraising and/or marketing events.

QUALIFICATIONS

Education and Experience:

Bachelors degree preferred or career experience sufficient to demonstrate the required knowledge and skills. Masters degree or major in Communications, Marketing, or Business a plus.
Five+ years experience in marketing and communications roles required, and experience in health care or related fields a plus.
Two years' experience in project management and supervision.

Knowledge and Skills:

Commitment to SRCHs mission and ability to inform and motivate individuals and groups about SRCHs mission and programs.
Excellent written and verbal communications skills and the ability to communicate warmly and clearly in both marketing products and team processes.
Success managing projects and supervising individuals or teams towards excellent outcomes.
Extremely detail oriented and organized, with the strong ability to successfully multi-task as necessary or requested.
Ability to respond adeptly to rapidly changing priorities and ability to work well under pressure.
Proven ability to work unsupervised and to make decisions and solve problems independently, effectively and creatively.
Demonstrated ability to organize thoughts and present them clearly, verbally and in writing, and communicate effectively and sensitively with people of varied cultural backgrounds and experiences, including the constructive use of communications and outreach for social and behavioral change purposes.
Proven ability to implement brand guidelines, and experience with design software/platforms, and website and content editing/publishing platforms.
Familiarity with search engine optimization and Google Analytics.
Ability to maintain confidentiality and work with confidential materials.
Bilingual Spanish and English (read, write, speak) preferred.

SRCH is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding, and related medical conditions), and sexual orientation.

Physical Requirements: While performing the duties of this job, this position is frequently required to do the following:

Communicate effectively in person, or via online meeting platforms and telephone in a manner, which can be understood by those with whom the person is speaking.
Give and follow verbal and written instructions with attention to detail and accuracy.
Perform complex mental functions; collect, interpret, and/or analyze complex data and information.
Coordinate multiple tasks simultaneously.
Sit or stand for minimum periods of one hour at a time and come and go from the work area repeatedly throughout the day.
Lift up to ten (10) pounds.
Reach forward, up, down, and to the side.
Travel to other office and community locations and reliable form of transportation required.
Use standard office equipment and access, input, and retrieve information from a computer. Use computer keyboard with manual and finger dexterity and wrist-finger speed sufficient to perform repetitive actions efficiently for extended periods of time.
Vision: see details of objects at close range.

The duties listed above are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position.

SRCH provides reasonable accommodation for individuals with a physical or mental disability to apply for jobs and to perform the essential functions of their jobs unless it would cause an undue hardship.

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