ABOUT US
Indie color cosmetics brand based in LA's Arts District: playful, bold and TikTok-native.
Small team that moves fast, and growing.
THE ROLE
Hands-on Social Media Manager to own organic social strategy, shoot and post content independently. Your goal - grow our audience and build a real fan community around the brand. This is not a strategy-only or management-only role. You'll film, edit and publish without waiting on the creative team. You'll report to the Director of Marketing.
WHAT YOU WILL DO
- Own organic strategy and the content calendar across TikTok, Instagram and Facebook, tied to product launches and brand moments.
- Create constantly. Shoot, edit and publish short-form video and photo content at high frequency, mostly on your own.
- Protect the brand. Keep every post on-brand in look, voice and tone.
- Lead our Specialist (offshore contractor). Set daily priorities, posting schedules and engagement standards, and review work for quality.
- Build community. Set and own standards for comments and DMs. Flag and escalate PR or brand-safety risks quickly.
- Partner with creators on UGC, product seeding and collabs, with proper ad disclosures.
- Report weekly on reach, engagement, follower growth and attributable conversions, with a clear point of view on what to change next.
- Move on trends early. Spot what's rising and get content live quickly.
WHAT YOU BRING - REQUIREMENTS
- CPG brand experience. In-house at a consumer packaged goods brand, or CPG accounts at an agency.
- 4+ years in social media, with hands-on content creation the whole way through.
- You film, edit and post independently. Strong in CapCut or similar; comfortable with a phone, ring light and basic audio.
- Deep TikTok and Instagram fluency: algorithms, formats, trends and platform features.
- You've managed or directed at least one person or contractor.
- Comfortable in native analytics (TikTok, Meta Business Suite) and turning data into decisions.
- Clear, upbeat writing for captions, replies and briefs.
- You’re experienced, comfortable and confident appearing on camera in brand content.
- A portfolio of content you personally shot, edited and posted.
- Able and excited to work in-person at our Arts District office four days a week.
NICE TO HAVES
Beauty, cosmetics or fashion brand experience; TikTok Shop or live shopping.
YOU WILL THRIVE HERE IF YOU . . .
- Bring energy. You're outgoing, at ease on camera and in front of a team.
- Love this work. Beauty, content and social excite you. It's not just a job.
- Take initiative. You see what needs doing and do it, and you bring ideas without being asked.
- Have a great eye. You know instantly what's on-brand and what isn't.
- Live on TikTok and Instagram. You catch what's rising before it peaks.
- Stay positive. You quickly identify issues and lead with solutions,
- Be a team player. Take feedback well and lift the people around you.
- Enjoy in-person collaboration. You do your best work side by side with the team – appreciating that the work gets done faster and better when the team is together.
PAY & BENEFITS
$75,000–$85,000 base salary depending on experience, exempt. The final offer depends on experience and portfolio. Medical, dental, vision, paid time off and paid holidays.
WORK SCHEDULE
Daily Hours 8:30 am - 4:30 pm PST. In office Mon, Tue, Thu, Fri. Work from home Wednesdays.
APPLY THROUGH LINKEDIN
Resume, portfolio or at least 3 links to content or accounts you personally created, and a short description of your CPG experience. Applications without work sample links will not be reviewed. We're hiring as soon as possible, but the right fit matters more than speed.
