Job title : UI/UX Design Consultant - II (Mini 8+ Years)
Location : 51 Madison Ave, NYC or 30 Hudson St, Jersey City (Hybrid)
Looking for Local Candidates Only
Duration: Contract
About the UX Designer Role:
As a UX Designer focused on brand implementation and marketing, you'll help shape the visual and digital experience of NYLIM.com across key customer journeys and touchpoints.
In this role, you'll design and deliver engaging digital experiences that reflect our brand, support business goals, and create a consistent experience across the website. Working within our design system and experience model, you'll create scalable solutions that balance storytelling, usability, and performance.
You'll partner closely with Design, Product, Engineering, Marketing, and Content teams to deliver high-quality experiences while identifying opportunities to improve patterns, strengthen consistency, and evolve our design system over time.
What You'll Do
Design experiences
- Design cohesive digital experiences across key user journeys and touchpoints.
- Create visual and interaction designs that align with brand standards and the established design systems.
- Translate brand principles into clear, intuitive user experiences.
- Elevate the quality and craft of digital experiences through thoughtful design and attention to detail.
- Develop and apply reusable design patterns that improve consistency and reduce one-off solutions.
Support brand and marketing initiatives
- Design compelling campaign and branded experiences that engage users and support business objectives.
- Ensure campaign experiences connect seamlessly to the broader website experience.
- Balance storytelling, usability, and conversion goals while maintaining a consistent brand experience.
Apply and evolve the design system
- Use established components, templates, and patterns to create consistent experiences.
- Identify opportunities to improve visual and interaction patterns and contribute ideas for future enhancements.
- Help evolve the design system by recommending scalable solutions that strengthen brand consistency.
- Ensure consistent application of typography, color, spacing, accessibility, and interaction standards.
Deliver production-ready design
- Create implementation-ready designs that align with design system standards.
- Define interaction behaviors, responsive states, and edge cases to support development.
- Partner with Product, Engineering, and Content teams to ensure accurate implementation and high-quality execution.
Collaborate and execute
- Translate strategic direction into thoughtful design solutions.
- Manage multiple projects while maintaining a high standard of quality and consistency.
- Identify opportunities to improve the user experience and proactively address inconsistencies.
- Clearly communicate design decisions, rationale, and tradeoffs to stakeholders and design leadership.
- Work within established design standards while recognizing when new patterns or guidance are needed.
What You'll Bring
You're a thoughtful designer who understands that great experiences combine visual design, content, and user needs to achieve meaningful business outcomes.
