About Stiled
We're building at the intersection of retail, technology, and culture. Our mission is simple: create a better way for people to discover, experience, and shop from the brands around them. Commerce is evolving, and we're building for where it's going, not where it's been.
We're looking for someone who wants to help shape that story from the beginning.
The Opportunity
We're not looking for a social media manager. We're looking for a personality: someone naturally curious about fashion, style, retail, entrepreneurship, and New York culture. Someone people enjoy watching not because they're selling something, but because they have taste, ask great questions, and know how to tell a good story.
We're not trying to build another company page. We're trying to build one of the most recognizable voices in modern fashion and retail.
You'll create content around shopping, style, founders, designers, retailers, trends, street culture, and the future of commerce. Stiled will be part of the story, but not the whole story. Your job is to build an audience that trusts your perspective first.
What You'll Create
- Visit retailers and discover brands worth talking about
- Interview designers, founders, stylists, creators, and entrepreneurs
- Cover what's happening across New York's fashion scene
- Produce a weekly content across TikTok, Instagram, and YouTube Shorts
- Write opinion pieces on fashion, shopping, retail, and culture
- Spot trends before everyone else
- Develop recurring content series people look forward to each week
- Help shape Stiled's public identity and voice
What We're Looking For
You don't need a huge following. You do need:
- A strong personality, great taste, and real curiosity
- Confidence on camera
- Natural storytelling ability
- A genuine interest in fashion, retail, and culture
- The ability to make people care about what you're talking about
- An entrepreneurial mindset
- The drive to build something bigger than a personal brand
Why This Role Is Different
This isn't about posting because a calendar says it's time. It's about becoming a trusted voice in an industry that's changing fast.
You'll work directly with the founder to shape the company's public identity, experiment with new content formats, meet interesting people, attend events, and build a media presence that grows with the business.
Compensation
This is an early-stage, equity-only opportunity for someone who believes in building long-term value.
