SUMMARY:

The Social Media Coordinator will work closely with their manager and team to build and operate Mumu's social media channels. This highly creative, video-forward role will help execute social strategy, concept and produce trend-relevant content, and serve as a voice of the brand through direct community engagement. The Coordinator will own social content from concepting and filming through editing and publishing, support audience and engagement growth across channels, and partner closely with a Mumu Co-Founder on content for her personal social platforms. Candidates must be within reasonable commuting distance of Mumu HQ and able to film regularly at the Co-Founder's residence and other locations in the Los Angeles area.

CORE DUTIES:

Content Creation

Ensure the platform reflects the annual social calendar that includes all of Mumu’s key commerce initiatives, brand initiatives and events
Concept, film, and edit elevated, social-first video content for Mumu Main, Mumu Weddings, TikTok, and other priority channels
Produce video-heavy content using professional and mobile equipment, including cameras, lighting, audio, and smartphones
Develop original, brand-right concepts, hooks, scripts, shot lists, and storyboards for daily social content
Write verbiage for captions
Assisting with try ons/takeovers filming & scheduling
Responsible for Flat lays / filler pictures / hanging pictures / BTS at shoots & in between shoots

Social Media

Work with the Creative team to produce new and relevant social launches
Responsible to rotate attendance of all photo shoots / shopping cart days in lieu of the Social Media Manager
Assist running Instagram with the Sr. Social Media Manager
Take care of the planning, execution, and optimization of all FB Reel content
Partner/ organize photoshoot days with the photo studio manager/team
Build and update Mood Boards and story boarding out each shoot from a social perspective (ensure we are capturing a video aspect to each outfit)
visions for scenes and clothes (be aware of launches and any requests from executives or design about clothes/ prints)
Video ads / meet with graphic designer to post things on social
Keeping team updated with knowledge of social media algorithms and trends especially video & FB reel focused
Collecting blogger user generated content (UGC)
Fully trained BACK UP FOR Sr. Social Media Manager (posting, community management) during weeks or weekends
Plan, execute and optimize the Company TikTok
Proactively monitor social and cultural trends, emerging formats, sounds, creators, platform features, and editing styles; translate relevant trends into timely, brand-right content
Update and maintain a regular daily/weekly Tik Tok content calendar
Social Media Engagement to build brand awareness
Find and connect with new creators & influencers on Tik Tok and other emerging media platforms
Plan, create, edit, and publish content directly across primary Company social media platforms, maintaining platform-specific best practices and a consistent brand voice
Partner closely with a Mumu Co-Founder to develop and manage content for her personal social media channels
Concept recurring series and timely posts that reflect the Co-Founder's voice, personal brand, and business priorities
Coordinate and conduct regular on-location filming at the Co-Founder's residence and other agreed locations
Own the Co-Founder's content workflow from concept and filming through video editing, captioning, approvals, scheduling, and publishing

-Pin photos from main Instagram

-Re-pin and maintain Pinterest board and engaged followers

-Creative new approaches on Pinterest while maintaining the brand and elevating the pieces

Marketing / PR

Attend events for PR team whether hosted by Mumu or guests
Gather content
Network with guest
Assist at events (pre/during/post)
Photoshoots
Day of ecommerce shoots – on set for BTS and iPhone shots for Instagram, website, and emails
Attend all photoshoots to capture content, edit, and use across Instagram, emails, and the website
Help organize photoshoot days alongside the photo studio manager
Other duties as assigned

QUALIFICATIONS:

Advanced proficiency in social-first video production and editing, with a portfolio demonstrating strong concepting, storytelling, pacing, transitions, sound design, text overlays, color correction, and platform-native execution
Proficiency with Adobe Premiere Pro and/or After Effects and CapCut; able to turn around polished short-form edits quickly without sacrificing quality
Strong creative concepting skills and a demonstrated ability to identify, evaluate, and act quickly on relevant social and cultural trends
Comfortable partnering one-on-one with an executive or founder, filming in a residential setting, receiving feedback, and independently managing content through publication
Highly organized, resourceful, and dependable with excellent interpersonal skills
Professionally appropriate speaking & writing for social postings and email communication.
Advanced working knowledge of Adobe Creative Suite, particularly Premiere Pro; experience with After Effects, Photoshop, and mobile editing tools is strongly preferred
Expert-level with Instagram, Pinterest, Twitter, TikTok publishing & Facebook.
Intermediate to expert-level Proficiency in Google Suite, MS Office, Slack and has the ability to learn and implement new tools/systems
Ability to multitask and work well to meet deadlines in a timely manner
Candidate must be able to prioritize with a sense of urgency and be a team player

EDUCATION and/or EXPERIENCE

Minimum 2 years of social media & content creation experience
Minimum 2 years of hands-on social-first video creation, concept development, filming, and editing experience
Bachelor’s degree in Fashion, Merchandising, Photography, or other Visual Communications Arts
Able to work and think independently as well as part of a team.
Excellent follow-through and attention to detail

LANGUAGE SKILLS

Excellent listening, communication, and problem-solving skills
Ability to read and comprehend instructions, correspondences, pattern cards, and diagrams
Ability to write correspondence

COMPENSATION:

$25-$27.84 Per Hour (DOE) Depending on Experience

Show Me Your Mumu is an Equal Opportunity Employer. We consider for employment all qualified candidates without regard to race, color, age, religion, national origin, sex, gender, marital status, sexual orientation, protected veteran status, disability, or any other characteristic protected by law.

Show Me Your Mumu

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