Social Media & Marketing Coordinator (Part-Time)

Location: Phoenix, AZ (remote-friendly, with occasional in-person support for shoots/events)

Hours: ~15 hrs/week

Compensation: $550/week

About NINI

NINI is a UPF clothing brand redefining sun protection through style. We create elevated, performance-driven pieces designed to make protecting your skin effortless and chic. Every design blends modern silhouettes, premium fabrics, and lasting functionality — proving that sun protection can be both beautiful and empowering. NINI launched almost a year ago - November of 2024 - and has already been seen in Vogue, Elle, Oprah, Life and Style, and more.

As a fast-growing, female-founded brand, we’re looking for a creative, organized, and motivated team member to help us share the NINI story and expand our presence across digital platforms.

About the Role

We’re seeking a Social Media & Marketing Coordinator to help grow NINI’s online presence and drive brand awareness through content, community, and ads.

You’ll manage day-to-day content planning, posting, and engagement across platforms — while also supporting Meta (Facebook + Instagram) ad campaigns and some influencer outreach.

This role is ideal for someone who’s both creative and analytical: someone who loves fashion and storytelling but also understands how to translate content into measurable growth.

What You’ll Do:

Social Media

Plan and schedule weekly content across Instagram, TikTok, and Pinterest - ideally 3 “grid” posts a week on IG till we develop a posting strategy that works.
Research and implement trending audio, captions, and visual styles.
Engage with followers daily — responding to DMs/comments and building community.
Track monthly performance analytics (reach, engagement, growth).

Content Creation

Capture and edit short-form videos for Reels and TikTok.
Plan and execute content days — supporting styling, BTS, and creative direction.
Curate and organize UGC and brand assets for ongoing use.

Paid Ads & Marketing Support

Help create and manage Meta Ads (Facebook + Instagram).
Monitor performance, budget pacing, and campaign results.
Collaborate with founders on creative concepts and ad testing.
Suggest optimizations and creative refresh ideas based on data.

Influencer & Gifting Coordination

Research and maintain a list of potential influencers, stylists, and brand partners.
Meet with founders to review lists and finalize selections — NINI team handles shipping and product delivery.
Help follow up post-gifting to collect and organize influencer content.

Who You Are

Creative and strategic — you understand how to grow a brand online and are willing to learn what you don’t know.
Experienced in managing or assisting with Meta Ads (Facebook + Instagram).
Skilled in short-form video editing and social storytelling.
Confident writing engaging, on-brand captions that reflect the NINI voice.
Organized, proactive, and excited to grow with a startup team.
1–3 years of experience in social media, marketing, or fashion preferred.
Based in or near Phoenix, AZ.

Compensation

$550/week for approximately 15 hours of work.
Flexible schedule (remote with occasional in person days for content).
Opportunities for growth as NINI expands its marketing and creative team.

Perks

Work directly with NINI’s founders and creative partners.
Be part of a small, innovative team shaping the future of sun-protective fashion.
Flexible schedule, creative freedom, and room to grow with the brand.

NINI

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Social Media & Marketing Coordinator (Part-Time)