*This is not a freelance job, this is an in house employment opportunity working for Kendhammer A-1 Roofing and Construction*

Job Summary
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong background in digital marketing, content creation, and multichannel strategies. This role requires a creative thinker who can analyze market trends and develop effective marketing campaigns that resonate with our target audience.

Responsibilities

Develop and implement comprehensive marketing strategies that align with business objectives.
Manage SEO efforts to enhance online visibility and drive organic traffic. (Conduct keyword research using Semrush or similar platform)
Oversee social media marketing campaigns across various platforms, including Facebook Advertising, Google ads, Microsoft ads
Utilize Adobe Creative Suite or Canva to create compelling visual content for marketing materials.
Conduct market research to identify trends, customer needs, and competitive landscape.
Collaborate with the sales team to support advertising sales efforts
Implement marketing automation tools to streamline processes and improve efficiency.
Monitor and analyze campaign performance using Google Analytics and other analytics tools. (Google sheets, Excel)
Develop engaging content for possible email marketing campaigns, ensuring high open and conversion rates.
Manage budgets for marketing initiatives while ensuring optimal allocation of resources.
Stay updated on industry trends in B2C marketing, performance marketing, and digital advertising.
Actively communicate with all media partners/ advertising outlets (FOX, WXOW, Spectrum, Lamar)
Manage office email and phone
Assist with various office tasks

Requirements

Proficiency in digital marketing techniques including SEO, content marketing, email marketing, and social media marketing.
Familiarity with SEO basics (Keywords, website activity)
Excellent research skills to inform strategic decisions based on data-driven insights.
Strong analytical skills with a focus on results-oriented performance metrics.
A collaborative mindset with excellent communication skills for effective teamwork across departments.
Business related degree or in the process of obtaining one

PROFESSIONAL AND PERSONAL TRAITS

· Develops and maintains positive and professional relationships with clients, co-workers and contractors

· Trustworthy

· Respectful

· Reliable

· Self-motivated and dependable

· Responds to requests for assistance in a tactful manner

· Demonstrates concern for getting work done on time and correctly

· Task-oriented with high standards of quality and accuracy

This is a perfect position for a talented, career driven college student to do part time while obtainig their degree.

Job Type: Part-time

Work Location: In person

Pay: Up to $20.00 per hour

Work Location: In person

Kendhammer A-1 Roofing & Construction

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Marketing Manager