Social Media Manager (Independent Contractor) — 212 Pilates, Midtown Manhattan

About Us
212 Pilates is a boutique reformer Pilates studio in Midtown Manhattan, known for elevated, personalized instruction in a refined studio environment. We're looking for a creative, self-motivated social media manager to help grow our online presence and bring our brand to life across platforms.

The Role
This is a contract, project-based engagement — ideal for someone building a portfolio in social media, content creation, or brand marketing, and who can work independently with minimal day-to-day oversight. You'll set your own hours and workflow; we're looking for outcomes, not a time clock.

What You'll Do

Plan and create content (photo/video/reels) that reflects our studio's aesthetic
Liaise with Studio Management on design and branding
Manage posting calendar across Instagram and TikTok
Engage with our community — comments, DMs, tagged content
Track engagement and suggest content strategy based on performance
Occasionally shoot content in-studio (classes, instructors, studio ambiance)

What We're Looking For

Strong eye for aesthetics — you understand what makes wellness/luxury content feel premium
Comfortable shooting and editing short-form video (Reels/TikTok)
Self-starter who can manage this independently, without close supervision
Prior experience running social accounts (personal, brand, or client) is a plus
Based in or near NYC preferred for occasional in-studio shoots

Details

Independent contractor role — you set your own schedule/method of work, and are free to take on other clients
Compensation: Starting from $500/month — commensurate with scope
Written agreement provided per NYC Freelance Isn't Free Act requirements
Great opportunity to build a portfolio with a polished, design-forward brand

To Apply

Send us your Instagram/TikTok handle or a link to work you've created, along with a brief note on why you'd be a good fit.

Pay: From $25.00 per hour

Benefits:

Flexible schedule

Work Location: Hybrid remote in New York, NY 10017

212 Pilates

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Social Media Manager (Independent Contractor)