THIS IS A TEMPORARY FREELANCE ROLE

(Approximately 10 hours/week for 90 days)

Social

Create and manage an organic social strategy for the brand
Including but not limited to Pinterest, LinkedIn, Instagram, Facebook, TikTok (video strategy)
Use Adobe / Photoshop to create brand-right templates to showcase product, sustainability messaging and BTS
Edit and reformat existing assets to create engaging organic social content
Attend in-house photo shoots to capture BTS content to help tell the brand story
If remote, the creative director or photographer will share imagery for freelancer to use
Work with copywriter to align on copy for all organic social needs
Manage posting for VA social channel
Work with merchandising to keep Instagram product catalog fresh and relevant
Community management
Likes, comments, dms, mentions, engage with audience

Influencer, paid partnerships

Paid Influencers / Content Creators:
Develop target lists for quarterly strategy meetings
Coordinate + Execute paid content creators:
Outreach, Negotiation, Contacts, SOW / deliverables / product assortments, Creative brief, Edits / approvals / reshoots , File and distribute content to marketing team - using ShopMy

Influencer, gifting

Ideate and manage campaigns
Monitor / track current members and their performance through ShopMy
Manage contracts, creative briefs, content guidelines and inspiration for all talent
Invite new members / audit member list
Manage product orders
Track / monitor placements

Reporting

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