Social Media Manager (Part-Time) | Knoxville / Dandridge, TN Area | Hybrid
About Tula AI Labs
Tula AI Labs builds AI agents, automation, and custom dashboards for businesses. We also run social media and marketing for select clients. We’re looking for a strategic, hands-on content creator in East Tennessee to own social for a hospitality client and grow our own brand.
The Role
• Part-time, 20 hours per week
• Mix of on-site and remote work, including one on-site shoot per week at a restaurant and event venue client
• Supports both client accounts and Tula AI Labs’ own social channels
• $24/hour
• Performance measured on social media growth
What You’ll Do
• Build a social media strategy for each account, then implement and execute it
• Film short-form video on-site at the client’s venue every week
• Edit short-form reels and write captions
• Publish one post per day across Instagram, Facebook, TikTok, and YouTube
• Schedule content in Metricool
• Respond to comments and DMs during working hours
• Track performance against growth KPIs and adjust the strategy based on results
• Put together a monthly results report
• Stay current on trends, sounds, and formats, and turn them into content quickly
• Capture behind-the-scenes content that can become client case studies
What We’re Looking For
• 2+ years managing social media for a brand or business, with results you can show
• Proven experience building and executing a social media strategy
• Strong short-form video skills: you film and edit your own content
• A portfolio of short-form video you shot and edited
• Up to date on what’s trending across Instagram, TikTok, and YouTube
• Strong caption writing and a good eye for food, events, and hospitality
• Organized and self-directed. You’ll own the calendar and the results
• Reliable transportation to the venue each week
• Comfortable using AI tools in your daily workflow (a plus)
• Hospitality or restaurant experience (a plus)
Location
Candidates based in or near Knoxville, Dandridge, Jefferson City, Morristown, or White Pine are preferred.
How to Apply
You must apply through LinkedIn. Please submit your resume and include links to any current or past social media accounts you have personally managed.
Please do not send a private message or email. Candidates who message or email directly will be automatically disqualified.