McKinley Marketing Partners' consumer services client based in Maryland is seeking a freelance HubSpot marketing manager. This part-time position will be responsible for setting up email campaigns and workflows, sending and evaluating open rates, and setting up lists.
This position can be fully remote.
Responsibilities:
- Manages all elements of the database and CRM/CMS platform
- Develops marketing campaign reports for CRM platform and communicates results to key stakeholders
- Leads staff education on CRM best practices
- Ensures marketing automation best practices and captures feedback for platform and process enhancements
- Manages vendor relationship to include requirement gathering, design/development, testing, and configuration
- Researches new technologies and add-on applications to improve campaign performance
Requirements:
- Bachelor's degree in marketing, communications or other applicable areas
- 3-5 years working with HubSpot; HubSpot Certified expert preferred
- Proficiency with WordPress.
- Remain current with new marketing and campaign management technologies.
- Possesses strong project management skills.
- Proven HTML and CSS knowledge is preferred
- Creative problem solver, Highly responsive and customer-focused, Oriented towards continuous learning, Collaborative team player, Keen attention to detail
McKinley Marketing Partners is an Equal Opportunity Employer. All individuals are encouraged to apply, and all applicants will be considered for employment without regard to race, color, religion or belief, ethnic origin, age, sex, sexual orientation, gender identity, disability or veteran status, or any other basis protected by law. Opportunity for all is central to our mission. We strive to reaffirm our commitment to the values of diversity, equity, and inclusion. We push ourselves to new heights to embrace ongoing change and creativity. With this as our goal, we are proud to have reached individuals with diverse backgrounds who possess the talent, energy, and focus to accelerate our mission forward.