Company Summary
AQUAVIX Pools, is an innovative, fast-growing swimming pool design and construction company servicing South Florida (Broward, Miami-Dade and Palm Beach counties), based in Dania Beach.
We specialize in crafting contemporary pools that combine cutting-edge technology with sophisticated aesthetics. But what truly distinguishes us is our unwavering focus on delivering an unparalleled customer experience.
We are looking for a part-time marketing specialist (no marketing agencies, please) to accelerate our growth and grow with the company.
Job Summary
The Marketing Specialist is expected to help refine and implement the company’s marketing strategies, and achieve the company’s objectives, working as an independent contractor, remotely and in office/showroom as needed. Basic training on swimming pool construction, as required for the effective development and implementation of marketing strategies, will be provided by the company.
Job Responsibilities
● Website Management. Update/maintain and continuously improve the company’s website (aquavix.com), creating new content, improving SEO, writing/updating blog articles, and using traffic analytics to improve performance.
● Social Media Management. Generate content and manage postings and engagement across multiple platforms (Instagram, TikTok, Facebook, LinkedIn), editing images and selecting effective hashtags, focused on audience growth and lead generation.
● Branding & Visual Identity. Work with freelance designers to create ads, flyers and campaigns in line with the company's visual identity and guidelines.
● Advertisement and Sales Promotions. Develop advertising and brand-promotion campaigns through local magazines, Google Ads, direct mailers/flyers, social media ad campaigns and participation in trade shows.
● E-mail Marketing. Manage email lists and develop e-mail campaigns and newsletters.
● Lead Management. Manage sales leads programs on Angi/HomeAdvisor and other platforms, and qualify leads from various sources by phone, email and text messages, scheduling site visits and showroom visits as appropriate.
● Showroom Management. Organize showroom samples and displays, and set up slide shows and customer presentations.
● Review Management. Manage customer reviews on various platforms (Google, Angi, Yelp).
Compensation
The compensation for this job is a combination of hourly and sales commission payment: $25-35/hour for about 20 hours/week of office work plus commission on each new swimming pool project contracted by the company, depending on candidate qualifications.
Work Schedule
● In-office work: minimum 10 hours/week, paid at $25-35/hour.
● Remote work: maximum 10 hours/week.
Minimum Qualifications
● College degree
● 3 years of experience in a marketing or customer-facing role
● Proficiency with social media
● General proficiency in computer applications and Office tools: Word, Excel, PowerPoint
● Strong verbal and written communication skills in English
● Ability to adapt to a fast-paced environment
● Own transportation
Preferred Qualifications
● Fluency in Spanish
● Experience in construction industry
● Graphic design skills
● Proficiency in presentation and photo-editing apps
● Proficiency in website management platforms and SEO
● Proficiency in Google Ads, Facebook/Instagram Ads
Job Type: Part-time
Pay: $25.00 - $35.00 per hour
Work Location: In person
